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About Oregon daily emerald. (Eugene, Or.) 1920-2012 | View Entire Issue (Nov. 4, 1944)
'Gringo' Policy Frowned Upon, Peregrinating Webfoots Find By NORRIS YATES They don’t like us in the mass, but they welcome us individ ually. They disapprove almost unanimously of America’s poli cies, but they really do like Americans. Such was the impression gained by Paul Callahan, graduate assistant in social science, and myself during a three weeks’ jaunt in Mexico this summer. Mexicans of several classes, from overaneu lauurcrs 10 me roieramy rich, voiced decided and sometimes pointed opinions concerning the “Gringos” and their powerful country. “A very wonderful land, Amer ica—if only she would stay where she belongs,” said a well-to-do re tired army officer, the most thor ough specimen of the “upper crust” to whom we talked. “You big capi talists—they come down here and take all the good things for them selves. But we are going to stop that.” “We’ll stop it,” seemed to be the implication of several interviewees. A guide expressed himself with em phasis concerning the expropria tion of American oil properties. “That was a very good thing,” he said. “The Americans developed our oil resources for us, but they were taking away all the profits and running the country as much they could. We took over, and now our own industrialists do the exploiting. But at least the money stays in Mexico, and much of it goes back into our own industry.” “We like Americans better now that they don’t dominate quite so much,” said a salesman. “Our two countries should get along fine now.” Another guide pointed out to us Your radio is the most vital source of informa tion and entertainment to ''day, so give it the proper care and consideration. Come in and we'll do a fine job of repairing it for you Quick and Cheerful Service “PICK UP AND < DELIVER” EUGENE RADIO SHOP 128 E. 11th Ave. Phone 4959 a narrow-gauge railway line which ran from Mexico City to Veracruz. We saw a battered, old-style freight engine with a funnel shaped smokestack pulling a string of rickety cars. “British-owned,” said our infor mant. “Very badly run at first, due to Mexican refusal to allow im provements of equipment, but it is getting better. In about ten years it will be really efficient and ready for expropriation. Then the Mex ican government will say to the British, ‘gracias, senores,” and step in and take over.” We noticed that the poorer the people the more friendly they seemed. We asked a railroad sec tion hand in a small town the rea son. “America is truly a great coun try,” he said enthusiastically. “So rich, so free, and so happy. We all look up to you. You must be won derful people.” Well, anyway, it was nice to be thought wonderful. Lost Articles Pile The following items which have been received at the lost and found department at the heating plant building the past week, will be re turned to the owners upon appear ance with proper identification: Green wallet identification card, Barbara Puccinelli; brown wallet identification card, Lois M. Her rington. Books, pamphlets, and other items belonging to the following: Grant Chase, Venus Hanshick, Peggy Ziegler, Kathryn Hinshaw, Mardelle Nelson, and Mildred M. Good. Miscellaneous items are: gray bunny gloves, five pens, one locket, one umbrella, two lipsticks, and several bandanas. Claimants Lacking Brice Sidesinger Dies In French Offensive Army officials have disclosed that Cpl. Brice E. Sidesinger, a student of the University in 1942 43, has been killed in action in France. Sidesinger, who was a sopho more in journalism, entered the army in April, 1943. He graduated from Jefferson high school, Port land, where he earned letters in basketball. = ' Tl WE nor* SWAMPED ! But we will be glad to help you after January 1 WE SELL NEW COATS WRIGHT'S . FURRIERS 40 W. 8th On the Home Front At UO By DOREEN RADFORD One of the most interesting' and varied fields of study on the cam pus is advertising. This includes such jobs as writing, illustrating, copy writing, radio script writing, sales research, public relations, publicity direction and photogra* Phy. Needless to say, the post-war period will be one in which adver tising will play an important role. “As a matter of fact,” said Mr. Thacher, “I look upon the period after the war as the greatest period for advertising and sales promo tion that we have ever known. Ad vertising has lived down many of the bad characteristics which it had received and is now approved by the top men in our govern ment.” After the war, the United States h@pes to be producing $150,000, 000,000 worth of goods a year. The people must be persuaded to buy, and advertising, is the most effec tive method. There has been a com plete change in this field since the war. The idea of advertising is to promote the sale of. goods, and since there is now so few goods to sell, it has been mainly concerned with keeping products before the public eye. Besides this, it has made a great contribution to the war effort, and has found compensation in the thought that it is necessary to maintain public interest. Because of these facts, advertising at the University of Oregon is being taught as it was before the war, rather than as it is now, with the hope that it will soon return to its former status. Considering the paper shortage, rationing, and other war restric tions, advertising has held up re markably well, and is considered as a necessary expense, as it is deductable from the income tax. Courses which are connected with advertising, directly or indi rectly are general advertising, ad vertisment production, advertising problems, journalism, publishing, marketing, sales management, re tail merchandising, statistics, and radio. Among the many graduates from this department who are now serv ing in important positions are Eu gene Mullins, now a major in charge of public relations at Fort Douglas, Palmer Hoyt, who served under Elmer Davis at the office of war information in Washington, D. C., and Cecil Snyder and Jim mie Leonard who are both serving as navy photographers. CAMPUS CALENDAR The AWS council will meet Mon day at 4 p.m. in the Side, Mary Riley, AWS president, announces. * * s* Students and faculty interested in working on Odeon, student cre ative arts show, will meet at 4 p.m. Monday in room 107, Friendly hall. Red Cross sewing at center, 43 W. 8th, at 10 a.m., Saturday. DAN WYNN'S For the Best in Automobile Service Remember . . . “On the Campus” 11th and Hilyard Oregon W Emerald Friday Night Staff: Maryan Howard, night editor Shirley Peters John Craig Saturday Advertising Staff: Patsy Maloney, day manager Katharine Schneider Betty Hoxie Peggy Chamberlin Claire Sering Gloria Grenfell Maryanne Hansen Layout Staff: Jo-ann Luke Margaret Payne Pat Powell Office Staff: Patsy Moffat Anne Stevenson Red Cross Calls Meet A meeting' of the Red Cross rep resentatives from each house on the campus, is scheduled this morn ing- at 10 o'clock in the Panhellenic room on the third floor of Gerling er hall. New plans are to be formulated to increase production in the vari ous fields of Red Cross activities on the campus. The presence of all representatives is requested by Sally Spiess, chairman. The Red Cross center will be ■ i AFTER THE SHOW ... COME IN AND TRY OUR DELICIOUS •Ice Cream • Sundaes • Milkshakes • Sodas • Cokes ALL FLAVORS at JOHNSON'S Around the Corner from the Mac Yeomen Slate Neophyte Drive Tom Kent, newly-elected piv - dent of the Yeomen announced day that his group will stage ■>. membership drive next week. At an emergency executive coun.il meeting Friday, Kent urged the appointment of Douglas Moore ;.s membership chairman. Moore v U have full responsibility for the re sults of this drive. All unaffiliated independent men students are urged to attend t >r next Yeomen meeting Monday Ev ening at 7:30 in the men’s lounge of Gerlinger. i pen again today from 9 a.m. until 11:30. Enough facilities have been provided to take care of all who wish to participate in this work, Mrs. Spiess announced today. • Lost ANTIQUE crystal earring some where between Theta and Gam ma Phi Beta house, Oct. 27. ward. Phone 592. Mrs. H. Wilson. 1021 Hilyard. --- Claypool's j Drugs Feeling Low? Perk up with something new in the way of Perfume "The Best Buys" 886 E. 15th Ph. 1086 ADD to your usual supply of milk! For protein replace ment in wartime meatless meals. Eugene Farmers Creamery Telephone 638