Qoe gmxH deity Qet Ready
&etty Coed
No wonder Betty Co
ed is dancing on air.
Tonights the night
that her boy friend,
Joe College, is taking
to the defense bond
conscious Senior Ball.
No wonder she feels
like a junior weekend
queen. She is the
match to any royal
highness in her new
frock from the VOGUE.
Yep, it's a taffeta for
mal from the VOGUE
with bolt after bolt of
luscious material m tne sKirt ana a pastel Dana
for contrast — and to catch HIS eye.
The VOGUE
991 "Willamette
Phone 3070
THE
WELL-DRESSED
< COED
can't forget her
feet, Betty knew#
and down to POW
ELL & EDBLOM'S
she trotted to look
over their bounti
ful assortment of
evening sandals.
Oold or silver, black or wnite satin, low neeis or
high heels. Suddenly Betty had an idea. White
l sandals dyed by POWELL & EDBLOM in con
trasting colors to match her formal and high
heels to raise her 5 feet 4 inches to Joe's 6 feet.
POWELL & EDBLOM
828 Willamette
Phone 3428
"What'll I do with my
hair/' wailed Betty. "Put
it back in the sofa," sug
gested one sorority sister.
But another was more
helpful, "Do what I did.
Make an appointment
now at the PENTHOUSE
BEAUTY SALON." "That's
it," exclaimed Betty, "I'll
shoot the works. I'll get it
washed, waved, have a
manicure n everything. I he PENTHOUSE
BEAUTY SALON does a swell job of dyeing
your eyelashes/' another sister hinted prac
tically.
PENTHOUSE BEAUTY SALON
Miner Bhl<r.
Phone 78
Oops — Betty remembers
that Joe's house dance
is coming off next week
but she's all prepared,
thanks to HADLEY'S. Joe's
fraternity sacrificed their
usual formal house dance
to national defense. They
substituted instead a
radio dance and Betty
knew that her flowery
print South American date
dress from HADLEY'S was
a sure cinch to the title of
Belle of the Ball.
1004 Willamette
t
Joe College
FLOWERS FOR BETTY, thought Joe College as
he dreamed about his date for the Senior Ball
tonight, the first all-campus formal of the year.
And it'll be a corsage from EDDIE'S too, he
added mentally. Joe "had been around" a lot
and knew that EDDIE would offer him the best
assortment of flowers as well as moderately
priced corsages.
Joe was a steady
customer for he
liked their origin
ality and taste in
designing flowers
for his gal friend,
Betty.
EDDIES'
FLOWER SHOP
Phone 2GT)
On the campus loe had an
enviable reputation among
the women for knowing
how to do the "right things
for a girl." He proved this
fcvji to Betty, starting the even
3^. ing of the Senior Ball by
taking her to the EUGENE
HOTEL. There in the dim
lighted dining room he or
dered the chef's specialties
from a menu crowded with
oodle of yummie dishes. As Betty chatted and
praised the meal, Joe reminded himself, it al
ways starts the evening right to dine at the
EUGENE HOTEL.
Phone 2000
Over their after-meal cig
arette, talk between Bet
ty and Joe turned to the
idea behind the
SENIOR BALL
Both of them praised the
seniors for donating the
dance to the student body
and only requiring in turn ’
that a dollar be paid for
a dance program filled l
| with United States DE- L
f
BUY
unite# I
STATES ;
SAVINGS j
FEN Sh STAMPS. They agreed they wouldn't let
their purchase of DEFENSE STAMPS stop there,
and then they joined the throng headed . . .
jjQSi the Senior [sail
Cs