The Oregon Daily Emerald, official publication of the University of Oregon, published daily dur
ing the college year except Sundays, Mondays, holidays, and final examination periods. Subscription
rates: $1.25 per term and $3.00 per year. Entered as second-class matter at the postoffice, Eugene, Ore.
Represented for national advertising by NATIONAL ADVERTISING SERVICE, INC., college pub
lishers’ representative, 420 Madison Ave., New York—Chicago—Boston—Los Angeles—San Francisco—
Portland and Seattle.
Editor, BUD JERMAIN
Lyle Nelson, Managing Editor
Manager, unAjmiiii luujyia.
Rita Wright, Adv, Mgr.
Upper News Staff
Helen Angell, News Editor
George Pasero, Co-sports Editor.
Elbert Hawkins, Co-sports Editor.
Marge Finnegan, Women’s Editor.
Betty Jane Thompson, Chief Night Editor.
Jimmie Leonard, Assistant Managing Editor.
Hal Olney, Assistant Managing Editor.
Jack Bryant, staff photographer
Upper Business Staff
Jean Crites, National Advertising Manager.
Mary Fllen Smith, Assistant
Frederick Fillers, Classified Manager.
Jim Gleeson, Assistant.
Fail Maize, Merchandising Manager.
Ray Cook, Assistant.
Herb Anderson, Circulation Manager.
Maurice Goldberg, Assistant
Janet Farnham, Fxecutive Secretary
Charles Kenyon, Photographer.
There’s No Future in It
f^OMES a lime eaeli fall, with the approach of the annual football clash with onr educational
^ twin and nearest neighbor to the north, 1he state college, when there is a general
throwing np of hands in these parts, and of exclaiming: “Well, il has started again.” This
is particularly true of years when the game is to be held on the home field of either rival.
That time came yesterday op the day before, whenever it was that it was discovered some
one had given the “O” on the butte a, going over with a striking combination of orange and
black paint. Not exactly a “guess who” piece of work.
There are one or t wo considerations, however, which lead 1he careful observer to believe
that nothing has been indeed started, at least offensively from local quarters, unless high
school lads take it into their youthful heads to espouse a cause not their own.
In the first place, even the livelier of campus spirits here have never been much for
paint-splashing, especially since one job along these lines cost six Web foots a neat sjiTb in
damages a couple of years ago. Paint-smearing is too much 1 rouble, il costs money, the
unions are likely 1o get after the brush-wiclders, and besides Hitler put it out of fashion
long ago.
fft Vf
A BOUT all Webfoots seem to be interested in is keeping their own back yard intact. Once
the “0” on the butte again glistens in yellow it is certain that freshmen will watch it for
recurrences of Monday’s disgrace. They will guard the “(),” and they will guard their bon
fire in shifts just before Homecoming. But they will probably let it goat that.
Just when the “0” look on its new coloring is something nobody seems to know. The
freshmen have been pretty busy these last few days with their election and campaigning,
and if they hadn’t been so busy il is doubtful that it would have occurred to them to watch
the butte. The new frosli proxy, it is rumored, said “What ‘O when asked what he was
going to do about it. And even the most experienced heads would not have expected such
a visit so early in the season. No blame can be placed on the frosli for permitting the painting,
everyone was fooled.
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'I'lIE' most serious thing about this painting of the “(),” outside of the affront to tradition,
lies in what might be aroused by means such as this. Spirit is a grand thing to have
around, but it ought to be kept in ils place. If allowed to grow it could get out of control,
have serious results. While in the last few years both schools have shown evidences of a more
and more enlightened policy it is hard to predict, when a new outbreak may occur; it may
occur for no reason at all except that human nature is just that way. Intersehool rivalry
has very little to do with it—it is a psychological phenomenon, related somehow to the emo
tions of the mob.
Agreed, then, that some degree of school spirit is highly desirable; that marauding does
not pay in tin* long run; that snowballs are too easy to start growing; that it is better to
play in one’s own yard. An American argument is that il would be foolish to go to Europe
to fight, and this can he broken down to fit our own ease.
Wo let 1he frosli hang a glistening yellow dress on the “0” again; then let them defend
what they have, but no more.
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MADEMOISELLE
MAO AZi N|
$19.75
BffiRD/
Bjjnacnvyppwa jistwrianagy*
For Women Only
(Continued from j’Cifje two)
lias a chance to meet any of the
Portland lads. This may not run
exactly true to form- but it is the
general feeling. Some feel it must
be a “no good” affair or fraterni
ties wouldn't mind coming around
—who cares if one’s feet do get
sore? The frosh and soph men are
compelled to attend or go swim
ming in the cold, cold race while
the upper classmen who do come
and apparently dislike the ordeal
are filled with spirit other than
the joy of the occasion. . . .
Personally, “I likes ’em!" and
think they’re doing o.lc. But why
should anyone go who doesn't en
joy them. Someone has offered the
solution of making open house
compusory for freshmen and soph
omores and leaving upperclassmen
out entirely. Well, I wouldn't know
I'm just campus comment too,
so—
SO 1 SKZ!
ORDI Directors Meet,
Elect New President;
N. H. Cornish Attends
Dr. N. H. Cornish, professor of
business administration and sec
retary of the Oregon Retail Dis
tributors’ institute, attended a
board of directors meeting of the
institute.
The meeting was held in the of
fice of Charles F. Snell, Meier and
Frank company, Tuesday evening,
to discuss plans for the spring
conference to be held on the Uni
versity campus, and to elect a
president and director to succeed
Eric M. Stanford, president, who
accepted a position with the Bos
ton store in Milwaukee, Wisconsin.
Richard G. Montgomery, assist
ant manager of J. K. Gill company,
Portland, was elected president.
John R. Ryne, merchandising- man
ager of the Eastern Outfitting
company, Portland, was elected a
director.
... SEND your laundry
home by convenient
Railway Express
Thrifty idea, this: It saves you bother, and cash too, for
you can express it home "collect", you know. So phone
our agent today. 1 le'U call for your weekly package,
speed it away by fast express train, and when it
returns, deliver your laundry to you —all with
out extra charge. Complete and handy, eh?
Only R Ait way Express gives this service, and
it's the same with your vacation baggage. l:or
either or both, just pick up a phone and call
East of S. 1’, Passenger Station
’Phone ’’0 Eugene, Ore.
1839 . . . A Century of Seri ice , . . 1939
R.vii.wav
EXPRKS
AOKXCYi lNt\
NATION WIDE RAIL AIR SERVICE
Skull and Dagger
To Discuss Plans
Tonight at the Side
, Skull and Dagger, sophomore
men's service honorary, will
whip its fall program into shape
i tonight at 10:30 when President
Jack Lansing meets with the
members in the College Side.
First official act of the group
in their new white sweaters with
green and yellow emblems will
be ushering at the Lawrence
Tibbett concert tomorrow night.
Freshman boys will help with
j the concert ushering.
i Visitors Honored
At Banquet Friday
Oregon high school representa
tives at the annual press confer
ence sponsored by the University
of Oregon school of journalism this
weekend will be guests at a ban
quet Friday evening at the Osburn
hotel. Dean Eric Alien of the
school will he the main speaker,
and new officers will be introduced
at this time. Immediately after the
banquet the visitors will go to the
! Lawrence Tibbett concert at Mc
j Arthur court. Sigma Delta Chi and
Theta Sigma Phi arc in charge of
arrangements.
Copy Desk Staff:
Hal Olney, Copy Editor
Wesley Sullivan
Kelley Holbert
Jonthan Kabananui
Bill Harpel
Mary Kay Riordan
Bob Potwin
Margaret Betts
Ken Cherrick
Charles Green
Business Promotion Staff:
Kathleen Brady, Chairman
Dorothy Horn
Evelyn Nelson
Joan Stinnette
Kenneth Lawrence
Business Office Secretaries:
Billie Wade
Sue Ehrhardt
Boyd Copenhaver
Thursday Advertising Manager:
Majeane Glover
Thursday Advertising Staff:
Helene Wilmot
Barbara Minahan
Executive Secretaries:
Arvilla Bates
Priscilla Gilmore
Night Staff:
Roy Callaway, Night Editor
Kathleen Brady
Kent Stitzer
OME ROY’S
minim
Building Eugene's
Finest Service
SI ;il ion
Some pipes are "in a hurry”—fast and
furious consume tobacco like a four
alarm fire racing through a hay-mow. i
Kaywoodie takes it easy, as a good pipe
should. C oaxes out the ji.i: r of vour
favorite leaf Makes it mellow. Smooth
... Just tor fun, we tried to measure this
famous but elusive Kaywoodie Flavor in
a good tough laboratory exam, and found
(l) Kaywoodie’s smoke is actually cooler
than other pipes. coder than moul-' tun
ptratur,: never hot or irritating (2) the
smoke is what the French call arc—dry
and tree from bitter juices. So get to
know the Kjyuoc.lit Flavor—now!
Shown above. No. ~oD.
KAYWOODIE COMPANY
\rCt- . ' ISVw York.;London
I
First Fall Dances
(Continued From Pacje Two)
out the theme of song's and music
with popular musical scores and ^
silhouettes depicting famous ar-!
rangements and well-known SAE
fraternity songs. |
Celebrating the football game
Potter’s Co-op will have a house
dance Saturday evening. The af
ternoon’s enthusiasm will be ex
pressed in the football theme.
Informal Parties
Informal get-togethers are
scheduled by several fraternities.
Phi Kappa P.d has planned a fire
side on Friday night and Theta
Chi will have a radio dance Friday
in honor of their new freshman
class. The dance will be preceded
by a pledge banquet. Delta Upsilon
and Phi Sigma Kappa will also
entertain at radio dances over the
weekend.
Sigma hall was host at a fall
preference dinner dance Tuesday
night. The rooms were decorated
in the fall motif with red leaves,
and' acorns on the placecards.
Zeta. hall played host to Susan
Campbell at a dinner dance Tues
day evening.
it'
Wn sh°es
CAMPUS SHOP
Tel. 3141
i
j If you really |
want the best t
dance music |
Y— ...played by!
the best bands ... in the
best rhythm . . . and the
most melodious way—use
VICTOR and
BLUEBIRD Records
We have them as fast ns
they are released.
WILSON
MUSIC HOUSE
39 East lOtli Ave.
WAA Sponsors
Frosh Frolic
The Women's Athletic associa
tion entertained 150 freshman wo
men this afternoon at 4 o’clock in
Gerlinger hall. Janet Morris intro
duced Margaret Van Matre, presi
dent of WAA, and Warrine East
burn, adviser.
The program which followed in
cluded a violin solo, a vocal solo,
an acrobatic dance and a skit
dramatizing the various activities
which the WAA sponsors. Mem
'00?'? of the association participated
in the presentation. The program
ended with a comic note as a group
of girls headed by Pat Taylor in
old fashioned baggy gym costumes
frolicked and cavorted about, dis
tributing the handbook among the
freshmen.
Punch and cookies were served
as refreshments.
FREE OREGON STICKERS
with each 5 gal. gas
SPEEDY SERVICE
1:5th & Columbia
WHITE
RAINCOATS
—Rubberized Back
—Waterproof
—Windproof
—Figures and
Twills
—Bavushkas
to match
$4.95 and $5.95
BROADWAY
INC.
20-30 E'. Broadway
THE VODER, nicknamed Pedro, is an amazing elec
trical device which actually talks — the first machine
in the world to do that!
By pressing keys, singly or in combination, a skilled
operator can make Pedro talk in almost human fash
ion—with varying inflections and in either a man's or
a woman's voice.
The\ oder is an outgrowth of fundamental research
in speech sounds, articulation and voice reproduction
being carried on at Bell Telephone Laboratories. Such
studies have led — and will lead—to constantly im
DON’T WORRY
About Stormy Weather
Wear the new
ANTIQUE OXFORDS
See them today at—•
THE CAMPUS SHOP.
or
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wasmmBaasEEaanaA
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Eugene, Oregon
HELD OVER!
OUR ANNIVERSARY
SPECIALS
By An Overwhelming Request
Tru- Art Oil
. . . . $1.50
Du-Art Oil $2.25
Regular $3.00
Cool-Heat Oil $3
Regular $7.50
Shampoo and
Fingerwave . 60c
Fingerwave . . 35c
Manicure . L. . 35c
Flaircut . . . 35c
OPEN 8 A.M. to 8 P.M.
No App’t Necessary
KOLTSCH BEAUTY SALON
972 Willamette (Above Newberry’s) Phone 405
CLASSIFIED
ADS.
Phone 3300 Local 354
CLASSIFIED ADVERTISING
RATES
First day .2c per word
Subsequent days ..lc per word
Three consecutive times 4c per word and
a fourth time FREE with cash
payment.
Minimum ad ten words.
Ads will be taken over the telephone
on a charge basis if the advertiser is a
subscriber to the phone.
Mailed advertisements must have suf
ficient remittance to cover definiteetaoi
ficient remittance enclosed to cover defi
nite number of insertions.
Ads must be in Emerald business of
fice no tlater than G:00 p.m. prior to the
day of insertion.
Arrangements for monthly rates will
be made upon application.
® Dentistry
Office Phone 237 Res. 3857-J
Dr. V. L. BROOKS
Dentistry
218-19 I.O.O.P. Bldg.
• Shoe Shine
SOMEBODY SAYS, if I can do
that job nobody else can. But I
say, if nobody else can, bring it
to CAMPUS SHOE SHINE.
Across from Sigma Chi.
JOE’S SHINE PARLOR. Cleaning,
dyeing, repairing. Across from
Sigma Nu.
® Film Developing
FREE 5x7 enlargement with each
roll of films. Free developing—
3c each print, 1 day service.
Complete line Barbara Gould,
Dorothy Perkins, Elmo, Evening
in Paris cosmetics. Penny Wise
Drug, 40 E. Brdwy.
® Beauty _
GIRLS! 1EX-CEL-CIS College Kit
on special. Free demonstration.
Phone 1353 noons.
9 Garage
GARAGE for rent. Close to cam
pus. Call 1408 Columbia.
• Grocery
LUNCH GOODS of all kinds.
French Bread, Beer, Ale, Wine,
Open until midnight. Bell’s Bas
ket Grocery.
• Barber
THE VARSITY BARBER Shop.
Stylish haircuts 35c. 11th and
Alder.
* Wood
BUY YOUR WOOD from a college
student. Dry Fir Slabs, $3.50 a
cord. Call James Parsons, 2784-J.
* Found
the" FOLLOWING”articles have
been turned in during the week
at the lost and found depart
ment.
2 top coats
3 rain jackets
2 fountain pens
1 red glasses case
1 French Grammar
1 Spanish Grammar
Hey, Fellers and Gals!
WHEN THE
^^ til ..SX'' :•
HATCHES
You'll see
ANOTHER
VINNER!
SO SIGN TODAY, ONLY ONE
DOLLAR DOWN, TO BE
SURE YOU GET YOUR COPY