Oregon daily emerald. (Eugene, Or.) 1920-2012, December 05, 1925, Page 4, Image 4

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    Today’s Conference Program
SATURDAY MORNING
9-00—Community1 Commercial Cooperation from High School Students
Eugene Chadwick, Secretary, Eugene Chamber of Commerce.
9:10—Idealistic Leadership in the Community—Rev. Bruce Giffen,
Student Pastor.
9:20—Professional Guidance for High School Students—Rex Putnam.
g:40—Round Table Discussion of- Miscellaneous Activities Led by Carl
Dahl, General Chairman of Conference Committee.
10:IS—When the High School Student Looks Forward to College—
Norman C. Thorne.
10:40—The High School Graduate—Dr. H. D. Sheldon.
11:10—Election of Officers.
12:00—Luncheon for Delegates at Organization Houses and Residence
Halls.
Editors’ Round Table—Room 105, Journalism Building
9:30—“The Make-Up of the Newspaper”—Round Table, Led by Prof.
George S. Turnbull and Prof. Robert C. Hall.
10:00—“The Organization of an Annual Staff”—Round Table, Led by
Elizabeth Cady, Editor of tlie Oregana.
10:30—“The Art Motif in the Annual”—Address by Harold Readen,
Ilicks-Chatten Engraving Company.
U-OO—“The Profession of Journalism”—Address by Dean Eric W. Allen
at Joint Meeting of Editors and Managers
11-45—Election of Officers of Press Association
Managers’ Round Table—Room 102, Journalism Building
9:30—“Magazine Business Problems”—Round Table, Led by Jeannette
Calkins, Editor of Old Oregon.
10:00—“The Advertising Problem”—Address by Frank Loggan, Business
Manager of the Emerald, University of Oregon. Address to be
Followed by Discussion of Problems.
PRESS ASSOCIATION FACULTY DIVISION
Round Table for Advisers of Student Body Publications—
Correspondents’ Room, School of Journalism
9:00-10:30—Round Table—Dean Eric W. Allen, Chairman.
Guild Hall, Administration Building
9:45—College Clothes—Under Direction of Miss Catherine Struplere,
University of Oregon.
11:00—Demonstration by Women’s Athletic Association—Gymnasium.
Dancing, Clogging, Folk Dance.
Demonstration of Volley Ball Game.
Swimming.
FACULTY DIVISION
Chairman, Professor F. L. Stetson, School of Education
10:00—Co-ordinating the Work of the Adviser in High School and in
College—Mrs. Virginia Judy Esterly, Dean of Women, University
of Oregon; Mr. D. H. Walker, Dean of Men, University of Oregon.
10:30—Contrasts Between High School and College Life—Miss Audrey
Jensen, Freshman Student, University of Oregon.
10:45—Teaching Through the Social Program—Dean Marian Brown, Uni
versity High School, Oakland, California.
11:25—Round Table Discussion, Led by V. D. Bain, Superintendent of
Schools, Springfield, Oregon.
12:15—Luncheon at Anchorage, Under Auspices of Pi Lambda Theta.
Joint Meeting—Music Auditorium
Walter Malcolm, Presiding
1:15—Violin Solo—Rex Underwood, Professor of Violin, University
School of Music.
1:30—Presentation of New Officers of Association.
1:45—Tho High School Graduate and the Commonwealth—Dr. E. C.
Robbins, Dean of School of Business Administration.
2:15—Photograph of All Delegates in Front of Auditorium.
2:30—Adjournment of Conference.
APPROACHING EXAMS
SWELL LIBRARY CALLS
The examination rush is on at
the library, according to tho libra
rians in tho reservo departments.
The number of books called for by
students showed a decided increase
Monday and has stoadily grown for
throe days. There wore 802 books
given out in the English and His
tory reservo Thursday. For the
two weeks preceding Thanksgiving
the circulation figures show an av
erage of 283 books a day.
Monday, !>27 books woro called
for in the Condon reserve, tho av
erage number before Thanksgiving
was 372. There is not a noticeable
increase in circulation for tho gen
eral collection at the library but
the reference department has been
busier this week than at any time
during tho year. There are more
students doing newspaper reading
also.
Tho figures on filo in M. II.
Douglass’ office show a decided
decrease in reading just before and
after Thanksgiving. The first two
weeks of tho term the number of
books given out in tho resorvo each
day was on an averago as large
as it is now.
PREP GIRLS TO SWIM
Visiting girls to tho conference
aro invited to a swim to bo given
at tho tank in the Woman’s build
ing directly after the Women’s Ath
letic Association swim this morning
at 11:30. Tho invitation is ex
tended to all prop girls by Anna
DoWitt, president of tho Girls’
League of tho University. Races
LAST
DAY
Gene Stratton
PORTER'S
latest and most
appealing novel—
“The Keeper
of the Bees”
with all star cast
Coming—■
MONDAY
“The LADY
WHO LIED”
with VIRGINIA VAIJLI
LEWIS STONE
NITA NALDI
"and stunts will bo a feature of the
meet. Suits and towels will be
furnished at tlio Woman’s build
ing, but the girls are requested to
bring their own bathing caps.
Bell Theatre
Springfield
SUNDAY
PETER THE GREAT
<rWILD JUSTICE"
!
Editors And Managers
Round Tables Create
Interesting Discussions
(Continued from page one)
paper is to give information,” said
Mr. Dana. “Information not only !
in the news stories, but in the edi
torials and ads.”
“Ads have a news value also,”
continued Mr. Dana. “They are
distinctly of interest to the house
wife. Today you will find as high
a standard of truth in the ads as
you will find in the editorials. This
higher standard, together with the;
repetition of an ad in the same
space on the paper) has given it a
definite nows .value.”
Mr. Dana dealt also rwith the
growing strength of the newspaper i
in the life of the nation and stress-;
ed the important part which it is
Professor Hall Speaks
Preceding the joint session the
Preceding the joint sesion the |
managers, under the leadership of
Prof. Robert C. Hall, discussed the
topic, “The Business Success of a
Newspaper.” Make the paper pay |
for itself, increase the circulation,
got the paper out on time, make a
budget, install a set of books, con- j
suit your printer freely about typo- j
graphical matters and make a dum
my. These were the admonitions
of Mr. Hall to the managerial staffs
represented. It was found that
about half of the papers or annuals
represented were “breaking even”
financially.
“Advertising Salesmanship” was
the topic of the address given by
Arno Rae, editor of the Tillamook
Herald, to the managers.
“Advertising salesmanship is not
unlike any other kind of salesman
ship. The fundamental rules for
selling are the same. The four big
Carefulness |
Is our first appeal for you.
Confidence, unfailiifg care
in your instructions com
bined with fine workman
ship is our system. Our
aim is to serve you with
utmost satisfaction.
Stains are removed by
scientific processes, insur
ing against possible dam
age to the fabric. Ask
your neighbor.
If we clean it—
Cleaners
—it’s CLEAN
PHONE 220
is,
Sunday Night
WE ANNOUNCE THE
Formal Opening
OF
Ye Campa Shoppe Grille.
FEATURING A
Special Chicken Dinner With
All the Trimmin’s for $1.00
Music By An
ALL-STAR ORCHESTRA
Don’t Forget the Big
Grill Dance Tonight
9:00 to 12:00—$1.00 Cover Charge
Still a Few Reservations Left
PHONE 229 R
Ye Campa Shoppe
MILES ELLIOTT—MALCOLM TENNENT
B
rules of salesmanship are: first, the
salesman must sell himself, second,
he must sell his personality, third,
he must sell his firm and fourth,
he must sell his product.”
Mr. Eae discussed at some length
what goes to make up a good ad.
Advertising in a high school paper
will accomplish the same ends as
in any other publication if the
proper rules are followed, was his
opinion.
Printing Is Discussed
At the closing session of the edi
tors division, Dean Eric Allen, head
of the school of journalism, led a
discussion on “Printing Considera
tions.”
“The difference between a good
editor and a poor editor is that
a good editor is always busy, while
a poor editor can never find any
thing to do.” He followed with re
marks concerning the contents of
the paper and its makeup.
A general discussion on several
problems of makeup followed, in
which both the magazine and news
paper were considered.
In a special meeting for annual
managers Walter Dimm, of Dimm
and Son, Portland, and Harold Kob
inson and Harold Eeaden, represen
tatives of 'the ,West-Coast (and
Hicks- Chatten engraving com
panies, discussed annual problems
with delegates.
NOTICE !
On the remaining Sundays of this
term the reserve library in Condon
hall will be opened at 12:30 p. m.
A DISCUSSION EVENING
FOR MEN OF THE UNIVERSITY AND THE TOWN
“Science and Social
Structures”
THE LEADER—DR. WARREN D. SMITH
One of the conversational evenings held monthly by the
Unitarian Laymen’s League in the reception room of the
church.
Supper at 6:30 o’clock
Discussion at 7:30 o’clock
All men of the University whether of the faculty or stu
dent groups who are interested in good conversation about
big themes are invited. If it is not convenient to be pres
ent at the supper, come to the discussion. It is worth
while.
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1 specials!
■
Maple Brisque Ice Cream
Vanilla Ice Cream with Orange Bits
Orange Tango Ice Cream
BULK
Maple Brisque Ice Cream
There’s always a time and place for ice cream. is
Serve it on your table. It’s economical and inex- E
pensive . **
Eugene Fruit
Growers
1
Free—Free
During this Week-End Sale only, we will give to every
purchaser of a light used car his choice of the following:
Spotlight Automatic Swipe
Motometer and
Locking Bar Cap
Spare Tire Lock and Cable
Oversized Steering
Wheel
iiniiiiwuiniiiin '
Here Are a Few
Bargains
1920 Chev Touring.$ 50.00
1922 Ford Coupe.$190.00
1920 Dodge Roadster.$175.00
1 922 Chev Touring.$ 75.00
These Cars Are All Worth More Money
■mrrwinn
Gannett Motor Co.
Chevrolet Dealer
II m ■ i'll ill"" ■ Hi b m' ■
instead of 2:00. This will be done
especially to accommodate students
whose dinner hour makes it incon
venient for them to return at 2:00
o’clock books drawn Saturday
evening for overnight use. Under
the new arrangement these will still
be due at 2:00 o’clock and may bo
returned at any time between 12:30
and 2:00. All other departments
of the library will open at 2:00
o’clock as usual.
M. H. DOUGLASS,
Librarian
t 1 I I I A A I I_
Obak’s Kollege Krier
OBAK Wallace, Publisher_E.E.J. Office Boy and Editor
Volume 4 * SATURDAY A. M.
NUMBER 7
Mustaches Become Great Campus Strain
“It’s a strain to start one, a
strain on the eyes the first
week and a strainer for inter
nal liquids thereafter, but it’s
worth it,” say the proud pos
sessors of these fuzzy append
ages. At present there is a
great demand for these tooth
brush lip protectors as there is
a decided opinion as to their
advantage _ in examination^.
Great numbers of the privileg
ed ones are raising these dainty
features as a lucky omen dur
ing the coming elimination con
test of the final week of exams.
It is not understood just how
they wdll bring good luck but
there nevertheless is great ac
tivity and concern in many of
the campus eating houses over
the raising of the mustache.
It is proposed by some that
the stroking of the whiskers
is very soothing and will tend
to help the possessor concen
trate w’hile deep in meditation.
There are a few of the boys
who will have enough ambush
to shelter miniature ponies.
Many are relying on this de
vice for getting by. Still others
claim that the mature and seri
ous minded look resulting from
a beard above the lip is a means
of convincing the instructor
4* *4’ 4* 4? *4* 4* 4* 4* *1? 4* 4* 41 *1? rfr •b rf? *4’ 4? 4? 4* rl? 4? 4*
that you know a great deal
more about the subject than
you have written.
At any rate the senior war
cry is, “And it won’t come off
till we’re over with exams.”
Obak’s Greets Future
Pool Sharks
It did Obak a great deal of
good to sit in the parlor and
watch the 500 delegates swarm
down the streets of Eugene and
on to the campus. Just to
think that so many preppers
have come to Eugene as guests
of the University.
There’s one thing that you
should not miss. Every prep
per should drop into Obak’s,
have a cup of our steaming hot
coffee. If you are a pool play
er Obak’s parlors are the best
in the whole valley.
If you can’t stand the so
called meals at the place you
stay come down to Obak’s din
ing hall and see' the feature
meals we can spread before
you.
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McDonald theatre
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CHARLIE
CHAPLIN
IN
“THE GOLD RUSH”
POPULAR
PRICES!
10
REELS
OF
GLORIOUS FUN
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