Members Write Display Copy
for Eugene Merchants.
I'lie work of the classes In advertis
,, been removed frotn the realm of
( erf theoretical instruction and is lie
■ ' conducted ou a practical basis, much
ct,e same as *»y other laboratory course
is.the University.
The new plan was tried out with con
siderable success last year and has this
tear been adopted as a class system. Un
der the newly evolved method, the. mem
bers of the class get practical experience
in advertising work- Members call upon
downtowD merchants, and in explaining
to them the work the|c-lass is undertak
ing, get permission to familiavitto thern.
seives with the merchants' stock and
aetd#.
Wmt commodities the merchant has
on-hand that must be moved, why, and
what conditions exist in the market are
teite of the things the students investi
gate. After a study of the merchant’s
stock, and needs, the student returns to
,he class and is given an assignment to'
irtite the type of advertisement which
the merchant would require. The “ad”
is: thru corrected by the instructor, re-1
yi^ed by the student and given to the!
merchant, for use if be so desires.
‘“this,” explains Professor W. F. G.
tkgeber, instructor,in the course, “gives
the students actual practice. If they fol
low out “this line of work, they become
acquainted, at the end of a year, with at
Ifgst one business. They know its stock 1
aodtbe market conditions with which it
pliable to have to contend, and are thor
oughly conversant with its advertising
requirements. Thus they obtain a knowl
edge of the advertising workings of a
badness which can be applied in any
fork of this nature, whether in that pnr
,debtor business or not.”
jUQST. — Gold Eversharp pencil near
Oregon hall. It was attached to brown
ribbon. Call Marie Fisher, G88.
ANOTHER GREAT SERVICE
Oak and Eleventh Streets i*
Sunday Evening
George Irving, of New York, as worker among men,
will speak. Tie is a great man and a strong speaker.
Concert at 7:15—Prof. Perfect’s Orchestra
DO NOT FORGET THE SUNDAY SCHOOL
1 he women and men are working' hard in their eon
rest. Better come!
Morning sermon by Pastor Stivers.
Don’t Forget
The Sunday Movies
at Springfield
5 LOUISE HUFF
—In—
What Women Want
—Also—
Paramount Magazine
Matinee at 2:30 Evening Show 6:30
Bell Theatre
3r What Is Vacuum?
.-W'PXHE traffic policeman did not hold up his hand and control the
I automobiles and wagons and people there would be collisions,
JL confusion, and but little progress in any direction. His business
is to direct. •
The physicist who tries to obtain a vacuum that is nearly perfect
has a problem somewhat like that of the traffic policeman. Air is
composed of molecules—billions and billions of them flying about
in all directions and often colliding. The physicist’s pump is designed
to make the molecules travel in one direction — out through the
exhaust. The molecules are much too small to be seen even with a
microscope, but the pump jogs them along and at least starts them in
the right direction.
A perfect vacuum would be one in which there is not a single free
molecule.
For over forty years scientists have been trying to pump and jog
and herd more molecules out of vessels. There are still in the best
vacuum obtainable more molecules per cubic centimeter than there
are people in the world, in other words, about two billion. Whenever
a new jogging device is invented, it becomes possible to eject a few
million more molecules.
The Research Laboratories of the General Electric Company have
spent years in trying to drive more and more molecules of air from
containers. The chief purpose has been to study the effects obtained,
as, for example, the boiling away of metals in a vacuum.
This investigation of high vacua had unexpected results. It
became possible to make better X - ray tubes — better because the
X - rays could be controlled; to make the electron tubes now so essen
tial in long-range wireless communication more efficient and trust
worthy; and to develop an entirely new type of incandescent lamp,
one which is filled with a gas and which gives more light titan any of
the older lamps.
No one can foretell what will be the outcome of research in puns
science. New i knowledge, new ideas inevitably are gained. And
sooner or later this new knowledge, these new ideas find a practical
application. For this reason the primary .purpose of the Research
Laboratories of the General Electric Company is the broadening of
human knowledge.
Gene ralSlElec trie
General Office Schenectady,N.T.
fodav as lor the past half century our store is pre
pared to serve you. Our policy is only highest quality,
dust arrived and now ready for you, is a complete line
ot fraternity crests that you can have placed on any
kind of jewelery in short time notice. Also Oregon
seal jewelry. There is no gift that appeals more—
that lasts longer—that carries more pleasant mem*
ories than jewelry with Oregon seal or crest of your
fraternity.
* »
Established 1869.
v. •» * .*/■.
Our Grocery Line Offers a
New Supply of Stock
for the New Year
We buy with the idea of clearing own shelves ever
few weeks. In doing so we are able to get the latest
packs and especially the latest in prices. Then we are
able to give to our customers the
Best Prices in^Town
Our goods bear the quality mark and always come
up to expectation. They are packed by reputable
companies that set the standard. Quality counts
more in the grocery line than in most any other. ?
Your health and happiness depend upon good
things to eat. We have them.
A fresh line of vegetables and fruits are always
on hand. Do not overlook that vegetables and fruit
are very essential during the winter.
WE CATER TO STUDENT TRADE.
Table Supply Co.
Phone 246 L. D. PRICE, Prop I Phone 246