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OREGON
EMERALD
PUBLISHED THREE TIMES „A W
UNIVERSITY OP OREGON, EUGENE^ SATURDAY,.APRIL 3* 1915
Volume XVII, 0No. 66
AMERICAN DEMOCRACY
IS THE GOSPEL OF MAN
I OLD WORLD CULTURE NOT
REAL BASIS OF CIVILIZA
TION, SAYS MARY ANTIN
EUROPE SEEKS JUSTIFICATION
United States Will be Refuge'of For
eigners After Great War is
Prediction of Speaker
Mary Antin, a Jewess from the
“pale of settlement” of Russia, au
thor of “The Promised Land” and
“Those That Knock at Our Gates,”
delivered an address on “America in
the Light of the European War” in
Villard Hall Thursday evening, April
1
The assembly room was well filled,
but the little woman succeeded in
making herself heard in all parts of
the room. She spoke in clear, beauti
ful English, and her hearers grasped
her ideas instantly. Her first words
were of appreciation for the kindness
es which, in her own words, had been
'showered upon her in Eugene.”
“The new thing about this war,”
the speaker said, “is the clamor raised
against it. Never before were com
batants so eager to be justified in the
eyes of the world. War is going out
of fashion, that is the reason people
seek to justify themselves.
“Russia, England, France, each na
tion seeks to justify its position by
-boasting some vaunted culture or re
finement; England for political
achievement, Germany for literature
and music. These are the very
things for the lack of which America
has been blamed. But are they the
bottom of civilization, as the big talk
in Europe would lead us to believe?
Before we can have the fruits of civ
ilization ,we must have the funda
mental things clear down to the bot
tom, which none of them have.
“Let us see for how much their cul
ture counts. It is only a question as
to what particular corner of Europe
in which the next battle is to be
fought, that determines what precious
masterpiece is to be trodden in the
dust tomorrow. Those things do not
last because they are not securely
founded, but with America it is dif
ferent. We have only one thing—our
democracy—but what we have we pass
around. That is the difference, the
% little we have is the property of all;
that is the reason that it is safer
with us.
“The conflagration in Europe,” the
frail little woman went on, “is serv
ing to show us where we stand and
whither we are going. The chorused
sob of despair from the battlefiells and
from the desolate homes is smiting
our ears. What about civilization?
What does it stand us in a time like
° this? When the war is over and the
people of Europe will flock to us for
the protection of our land and flag;
then we will be able to tell; then will
the queries be answered.”
The underlying point of the entire
address was that America is the land
of freedom, made so by extreme de
* mocraCy. The speaker emphasized
that this is the natural haven of all
foreigners, and that is as it ought to
be.
The speaker rose to the height of
feeling too deep for words on more
than one occasion, and her voice broke
, when she was telling of American
democracy, freedom and ideals.
Twice the audience interrupted to
cheer her, but the remainder of the
time it sat in breathless silence.
Mary Antin repeated over and over
in the course of her lecture that Amer
ica is noted for her democracy. She
said that future generations will hail
our democracy as part of the sacred
teachings of the world.
“Why need we wait?” she ques
tioned. “Let us acknowledge it as
(Contained on par* 4.)
BI6 DOINGS ARE SLATED WHEN
OREGON MEETS WASHINGTON
Baseball Game With Dobieites Will
Launch the Gay Junior Week
End Regalia
Monday and Tuesday, May 10 and
11, will witness the opening of the
baseball conference season in Eugene,
by two games between the Uiversity
of Oregon and the University of
Washington teams. There will be a
big parade, consisting in part of the
Mayor of Eugene, the President of
the University, the members of the
Board of Regents, and prominent cit
iznes in automobiles, the two teams,
the University Band and band wagon.
This celebration will virtually be
the opening of Junior Week-End also,
although the real dates for the latter
are May 14, 15 and 16. The Wash
ington track meet will be held on
Friday, and the interscholastic track
and field meet will come off Saturday.
WOMEN HIKE MERRY;
61 BURRED 10 NER
April Frolic at Hayward Hall An
nounced by Poster—a Bait to
Masculine Curiosity
Coming! The Big Event! April
Frolic, Hayward Hall, April 3, 1915.
So runs the heading of the green
posters today in evidence about the
campus, which proclaim the immedi
ate arrival of the manless joy-fest.
A hint of the stunts to be pulled
off by each* sorority and organization
is given in a poetical or otherwise,
effusion, thus:
I— Kappa Alpha Theta— _
!“How Sultan after . Sultan, with
his pomp,
Abode a destined hour, and went
his way.”
II— Gamma Phi—•
The purport of all this how de do
Deeply concerns both me- and you.
III— Kappa Kappa Gamma—
Come and see a thing absurd,
Staged by the Kappas April third.
IV— Y. W. C. A.—
What Y. W. C. A. may mean to
you,
Depends somewhat upon your view;
But now if you will watch and see,
We hope .that you, too, will agree.
V— Chi Omega—
The lives of college girls and boys
Are filled each day with glooms ad
joys.
VI— Triple A—•
We’re sure you’ll all' be very
pleased
To hear the Triple A, B, C’s.
VII— Alpha Phi—
To be, or not to be,
A question for the Faculty.
VIII— Mary Spiller—
The Romance of Mary Jane.
IX— Oregon Club—
Perhaps we’ll come to this some day,
If the tango bug should have full
sway.
X— Triple B—
Echo Zahl, all by herself,
Will surely be a dainty elf.
XI— Delta Gamma—
’Tis the night before the fatal day,
Rejoice, the pony’s found, we say.
XII— Mu Phi
Some spot-light show,
Some sights you know.
XIII— Tri Delt—
You may crowd them and squeeze
them
In a great big book,
But when it is night
They’ll come out from their nook.
The judges are Miss Perkins, Mrs.
P. L. Campbell and Mrs. Frazier.
Professor F. S. Dunn gave a stere
opticon lecture on “Greek Mythology”
Tuesday evening, March 30, before
the Eumathian Club. About 50 were
present.
ID MUTER MUST BE
SIIESMIH, SITS LEE
“GET NEWS AND HUMAN INTER
EST INTO COPY,” SAYS
SPEAKER
HI6HBR0WISM IS INEFFECTIVE
Ad Specialist Must be Student of
Production, Markets, Quality,
Price, Etc., Is Belief
The likeness of the good ad writer
to the successful salesman was shown
by George D. Lee, President of the
Lee Advertising Co., of Portland, in
his address on “Copy Writing” be
fore the University class in Adver
tising Practice, Friday afternoon.
“The copy writer must be able to
really sell goods if placed before a
customer,” said Mr. Lee, and went
on to show that the method used by
the successful shoe salesman is in
epitome the same as that used by the
writer of good “shoe” copy.
The good ad, he explained, must at
tract attention, and establish a point
of contact between the seller and the
possible consumer. A large number
of *ads fail because they lack this
point of contact. After the contact
is made the ad must proceed with the
same steps as in actually making a
sale, introduction, demonstration, ar
gument and closing.
REFEB CUT SYSTEM TO
HMf COMMITTEE
COMMITTEE RECOMMENDS NO
LENIENCY AT BEGINNING
OF SEMESTERS
VOLUNTARY METHOD FAILURE
Student Fair Guides May Arrange
With Instructors to Take Spe
cial Examinations
The cut system came uj? before the
faculty for action Thursday, and af
ter considerable discussion the whole
matter was re-referred to a commit
tee consisting of Deans Straub and
Guppy and Professors Ayer and De
Cou. The committee had reported a
list of “interpretations,” and it was
one of these which started debate up
on the system. The report provided
that absences at the beginning of the
second semester should count from
the first meeting of the classes, and
not, as at present, from the date of
registration. This was not to apply
to students just entering. The point
raised was that a similar tendency
to be in residence and not attend
classes existed at the beginning of
the first semester, and that this re
sulted in injustice to those students
who went to work at once without
waiting for the “rusjiing season” to
pass.
“Ads are often dependent for suc
cess upon association of ideas,” con
tinued Mr. Lee. “I remember when
one of the first brands of condensed
milk was placed on the market, there
was difficulty in securing a suitable
package. This company brought out
a tin package that suited the purpose
admirably. It could not be easily de.
stroyed and was vermin proof. The
company chose to emphasize this fea
ture and put out ads Showing an army
of cockroaches attacking one of the
milk cans, and of course unable to
phase it. It looked like a good ad,
but the milk didn’t sell.’’
“Ads are best written in simple
words. Remember that children are
often the deciding factor in a sale.
If the discussion at the dinner table
turns upon the purchase of a certain
article and little Willie has read an
ad cc seen a poster setting forth the
merits of some particular brand he
will dominate the conversation until
he gets what he knows off his chest.”
Mr. Hall expressed the belief that
successful ads could not be written
unless the ad man knew all the con
ditions surrounding the article to be
advertised. He must understand the
production, distribution, quality, price,
profit, market and competition.
In conclusion, he said: “It takes
facts to sell goods. That means that
you must recognize the weak points
in the product you are pushing and
generally the limelight of publicity
is fatal to weak articles. Get news
and human interest into your ads.”
FINALS END FRIDAY
Decisive Handball Series Start by
Delta Taus Eliminating
Oregon Club
The finals in interfraternity hand
ball are now on and will be finished
Friday.
In the semi-finals, the Dormitory
Club beat the Beta Theta Pi duo 21
11 and 21-14. The Delta Tau Delta
team defeated the Phi Gamma Deltas
21-3 and 21-3. The Oregon Club won
from the Alpha Tau Omegas 12-21,
2-6 and 21-10.
The first games of the finals the
Delta Tau Deltas set the Oregon Club
men back 21-8 and 21-11. Brownell
and “Lefty” Furney, with their long
reach, proved too much for Lane and
Fleischman of the Oregon Club.
It was reported by members of the
faculty during the discussion that the
present system was not liked by the
students. The reply was made that
in the only institution in which the
purely voluntary system had been
tried, it had proved a laughable fail
ure, classes of fifteen and twenty stu- j
dent^ teom;etim$s being represented
at recitations by as few as two or
three. Even at this institution, Bryn
Mawr, the voluntary system had been
abandoned, and something like the
present cut system existed in prac
tically all universities.
One hour courses hereafter may be
taken only to the number of six dur
ing the four years, not counting one
hour courses given in the student’;'
major department.
The four students who are to be at
the San Francisco Exposition during
examination week were authorized to
make arrangements with their instruc
tors to take their examiations at other
times.
Three summer sessions were ruled
to be an equivalent of theresidence re
quirement for a University degree in
the case of teachers in the state
schools who hold a state life certifi
cate.
FRUITMEN Will PAY
SIS FOR BEST BRUNO
Pacific Fruit Distributors Offer Prize
for Most Suitable Name to
Place on Label
A letter recently received by Prese
ident Campbell from the North Pa
cific Fruit Distributors, of Spokane,
extends a special invitation to stu
dents of the University of Oregon in
a prize contest. Fifteen dollars will
be given for the most suitable brand
(or packing name) which can apply
to apples or other fruit of the North
west. Second and third prizes will
also be given.
It is the purpose of the distributors!
to use the winning name on their la-!
bels and in their advertising. They'
want a name that will compare in ef
fectiveness with the “Sunkist” brand
for oranges which is used by the
California Fruit Growers’ Exchange.
Minnie Beaver, Nellie ^Beaver and
Irene Upleger were dinner guests at
Mary Spiller Hall Thursday.
ALL-UNIVERSITY LOTTERY DUNCE
TO BE STAGED BY SENIORS APRIL 24
BIG6EST AND MOST SENSATIONAL SCRAMDLE IN HISTORY
OF ONIVERSITY TROPOSED DY ISIS RARNRMS—
0RAWIN6 TO BE HELD NEXT WEEK
An all-University dance, an event
which no student of either sex would
need to miss, is the aim of the Senior
class in inaugurating the first an
nual all-University lottery, plans for
which were made public today.
The project is the outgrowth of the
Senior Lottery, an event originated
last year by the class of 1914 and
repeated by the present near-gradu
ates with great success. The plans
for the coming all-University Lottery,
which will be staged in the Gymna
sium April 24, follow in general the
suggestions advanced in an Emer
ald editorial of March 20.
The drawing will take place at a
special assembly to be called at 3:00
o’clock on some day next week, to be
announced in Tuesday’s Emerald. A
committee of students from all class
es is to supervise the drawing and
see that it is fair and above-board.
The names of all the women in the
Student Body will .be placed in one
large box, and those of all the men in
another. One dlip from each box
will be withdrawn simultaneously,
and the names read together. Each
man will be expected to ask his part
ner to the dance, or to see that she
attends if she so desires. '
“We will have a card1 party running
full blast for the non-dancers,”
said Elton Loucks, of die Senior Dance
Committee, last night. "There will
be committees from each class to keep
tab on the girls and see that their
partners come through with the invi
tations.
"However, we realize that there
may be exceptional cases in which a
student will And it impossible to at
tend. Since we could not segregate
all such cases before hand, we will
put all the names in the boxes. The
women who cannot attend can in
form their partners of the fact. This
will leave a number of men free to
substitute for the swains who have a
legitimate excuse not to go.
“All we ask is that the men look
out for their partners, either by tak
ing them themselves or by engaging
an understudy. In this way, a man
who cannot possibly attend can likely
delegate Vs duties to some unat
tached fraternity brother or friend.
“As soon as the results of the lot
tery are announced next week, the
men should call up their partners and
make arrangements for the dance.
The various vigilance committees will
go over the whole list, and try to
bring the delinquents to time. The
line-up of couples will be published
in the Emerald.
“If both men and girls show the
right spirit, this is going to be the
biggest and keenest dance ever staged
here, and it will undoubtedly'become
an annual event for each Senior class
to promote.”
The other members of the commit
tee are Bert Jerard, Lee Hendricks,
Boyce Fenton and Frank Staiger.
GREENS OUST YELLOWS
After Hockey Game Team is Picked
to Represent Oregon at
O. A. C.
Much money was lost yesterday af
ternoon by the campus sports when
the “Greens" defeated the “Yellows”
one to nothing at girls' hockey.
Between 30 and 40 men showed their
spirit by much enthusiastic cheering
and rooting . A great deal of the in
terest was due to the thorough way
in which Miss Harriet Thomson col
lected the ten-cent admission. Phi
Delts watching the game from their
back yard were asked to contribute
as well as some men watching from
the bleachers of Kincaid Field. About
$9.00 was taken in.
Immediately after the game Miss
Goldsmith, Vera Moffat and Jennie
Hunter picked the first team and the
substitutes who played this afternoon
in Corvallis against O. A. C.
Memebrs of the first team are:
Jennie Hunter (captain), Vera Mof
fat, Olga Soderstrom, Margaret Cros
by, Jean Bell, Doris Ball, Eyla Walk
er, Theresa Cox, Myra McFarland,
Ester Furuset, and Mabel VanZante.
Substitutes: Gladys Conklin, Hallia
Hart, Helen Phillips, and Elizabeth
Mintum.
The girls pay half of their expenses
and the Athletic Association pays the
remaining half. They left at 7:35
this morning and plan to return at
7:06 this evening for the April Frolic.
Ellen Dominisue is spending the
week-end in Portland.
Nine sororities at Ohio State Uni
versity have picked relay teams of
four each and a manager to repre
sent them in an intramural track
meet.
OREGON OUTPOINTS
MONTANA IN DEBATE
Varsity Negates Government Own
ership of Railways and Wins
on Two to One Decision
Oregon closed the debating season
last night by defeating Montana two
td one, upholding the negative of the
question, Resolved, that the Federal
Government should own and operate
all interstate railroads acting as com
mon carriers, including intra-state
lines competing with them. The debate
was held in Villard Hall before a fair
sized audience.
Victor Morris and Cloyd Dawson
composed Oregon’s tearri, while Payne
Templeton and Clarence Street were
the Montana representatives.
Prof. E. E. DeCou presided, while
Dr. A. C. Schmitt, President of the
First National Bank of Albany, Em
mett Callahan, a Portland lawyer,
and W. R. Rutherford, of McMinn
ville acted as judges.
“Considering the fact that Montana
has not been defeated in three years,
and that, like ourselves, she has won
ten out of a possible fifteen argu
ments this year, I think we should
feel proud of defeating her,” said R.
A. Prescott, coach of the team.
According to the Montana men, the
support given debate at their uni
versity is greater than that received
by football.
“I consider the past season a suc
cessful one, but, win or lose, it has
been most valuable to the debaters
in a constructive way,” said Mr. Pres
cott. “It has taught them to ap
preciate and use evidence and has giv
en them a rare insight into econom
ics, political, financial and social fields.