10 TK N.w-IUriw. RoMburs, Of. Wj. May 21, 19jT8
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It takes a GrI ANT
to deliver just what 225,000, doctors ordered
TIip man in white, can-fully compounding the doctor's
pivsi-ription, is a druggist. He is one of 110,000 dedicated
pharmacists across the land who contribute to safeguarding
the health of all of us.
Throughout the year, these druggists stand ready to give
you exactly what the nation's 225,000 doctors order. It's a
, giant task a conscientious task that the druggists perform.
lour local druggist is also a business man, a retailer of
many diversified products in addition to drugs, yis wares
may range all the way from toiletries to toasters.
That's why of the total advertising budgets of all drug
stores is invested in newspapers. Drug store operators have
found that newspaper advertising is the most effective and
-Ticicnt way to keep you informed about products and prices.
'Dnig Topirt
Aim from years of experience, they also know it gets results.
Like the druggist, most advertisers depend on newspapers
for results. That's why, year after year, they invest more
money in newspapers than they do in radio, television, maga
zines and outdoor combined.
All business is local... and so are all newspapers
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