Realism Vs. Advertisement
Produces Jarring Upsets To
One's Fondest Expectations
By SAM DAWSON
NEW YORK, Sept. 6. (.VI
Keeping the public from being
bilked by what it sees in the ads
in one of the Jobs of the Federal
Trade commission. It has just
gone to bat for the girl who ac
quires her curly locks at home.
The FTC says that the twin n
the ubiquitous home wave ad
had the help of a pro in setting
her hair, and it thinks the ad
shouU have said so. But, how
manv persons ever supposed she
did it herself? For that matter,
how many really expect that the
product they buy will look as
glamorous as in the pictures on
the label?
Noting editorially that the FIX:
1r getting mighty particular, the
Wall Street Journal asks it to in
spect ten-dollar bill, which savs
on its face that it is "redeemable
in lawful money at the United
BRING YOUR
CAR WITH
Confidence
to
Lloyd's Auto Body Shop
501 Fullerton St. Ph. 102S-J
OPEN SUNDAYS!
8 to 6 daily including Sunday
Complete engine and body
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wheels.
Guaranteed work . . .
guaranteed estimates
States Treasury." The gaper sug
gests the commissioners "go over
to the treasury and see what they
get."
The general public probably Is
Just as blase about the product
ads I reads as It is about- no
longer getting gold, or "lawful
money" for a paper bill.
When you see a railroad ai
picturing a happy family gazing
out the compartment window at
the beautiful river, do you think
that view is guaranteed that you
might not find yourself on the
ether side of the car, looking at
cut banks and slums?
Are the airlines to blame that
they don't always furnish that
beautiful seat companion you see
in their ads? Or that the well
behaved child in the ad turns out
to be your own Junior getting
airsick?
Most husbands, looking at the
flour ads showing mouth-watering
triumphs prepared at home
know well enough that the little
woman is Just as apt to produce
a fallen cake, or biscuits that
call for a meat axe.
The wife, on the other hand,
looking at the clothing ad of the
handsome, unruffled male, knows
how her man with the paunch
would look in that suit after he
rode horn on the evening train.
And the dresses draped on the
models who are runners-up for
Miss America never really fool
the gal with the pinching girdle
and the slightly bowed or knock
kneed legs. Those drawings of
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GRANT'S BUSINESS COLLEGE
112 N. Stephens
Phone 1535 R
Rotund Flagpole
Sitter Descends
For Square Meal
BIRMINGHAM. Ala., Sept. 6.
V-Three months of sitting
atop a 30-foot pole and not eat
ing is a good way to lose about
100 pounds, Percy the fat man
figures.
Percy Coplon, 53 weighing-3J0
pounds and already weak from a
week of fasting. Thursday climb
ed the steel pole to his six-foot
square wooden house.
Percy already has lost 17
pounds during his week away
from the victuals. He said It's
really tough during the fust sev
en days. "After that you don't
want food." he added.
"I'll be down on Dec. 4 for a
chicken dinner." said the big fel
low as he climbed the pole.
Before the weight-losing jag oe
gan, Percy's measurements
made him a classic "Mr. Five-by-Five."
He' was 60 Inches In
the waist and he's exactly five
feet tall.
Formerly he was a racing car
driver and weighed 130 pounds.
Percy's little house is equipped
with telephone, television and ra
dio. Each day he'll put in a call
to his brother a Chicago physi
cian and explain how he feels.
At the end of 30 days Percy
will squeeze the juice of a lemon
in his drinking water each dav.
He also plans to take a little salt
during the fast.
Percy hopes "fasting and
drinking pure water" will cuie
what he calls the "sleeping sick
ness." This ailment has bothered
him since he became "stout." he
says.
On a normal day, the big fellow
has been accustomed to polishing
off a dozen eggs for breakfast.
creatures that never lived, never
could stay alive and look like
that do they bilk the matron
with three children, who has a
Dretty good idea how she really
looks climbing into a car?
Most people don't expect sum
mer resorts to look exactly like
the pictures in the papers. They
see new cars agleam in photo
graphs taken with special equip
ment from trick angles, but thev
know that their own new car
won't look that glamorous in a
snapshot.
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Red Glasses On Night Shift Prompt
Navy To Redesign Its Playing Cards
Tuti., Sept. I, '1149 -The Newt-Review, Roteburg, Ore. 3
By FRANK CAREY
Associated Press Science
Reporter
NEW LONDON, Conn., Sep t 6.
KKi The navy reports some
thing new in reconversions to
meet a military emergency re
designed packs of plaving cards.
The service had to oraer a new
color scheme for the hearts and
diamonds In the deck for this rea
son:
Night-duty submariners and
aviators wear special red glasses
to prepare tneir eyes for quick
adaptation to night vision when
they'd be called to topside duty.
The glasses worked fine from
the night vision angle, but there
was a big hitch:
The boys found that the glasses
literally made a rough deal out
of card-playing in their quarters
before duty time.
Since the glasses were red col
ored the spots on the red cards
were hard to see.
The navy settled the problem
this way:
It put black borders around all
the hearts and diamonds and all
the numbers on those cards were
made black also. In addition, spe
cial symbols were placed on the
card edges to facilitate vision.
In the redesigned decks made
up by a card company according
to navy specifications the
spades and clubs are the same
as in an ordinary deck.
This sidelight on the war effort
was explained by Lieut. Comdr.
Dean Farnsworth head of the col
or vision section of the navy's
big submarine base at New Lon
don.
He told it to reporter during i
a tour of the base made by the
"Society for the Study of Devel-!
opment and Growth'' which is
holding a symposium at Connec
ticut college. t
In a talk to the scientists, 1
Comdr. Farnsworth also declar
ed: 1. The service has what It con
sidered "foolproof tests for color
blindness" employing a variety
of Instrument.
2. It is studying the problem
of the "best colors to put on the
tails of remotely controlled pro
jectiles." He offered no amplification.
Beauty Leaves
For Pageant But
Dispute Lingers
SEATTLE, Sept. 6 (JPy Using
the clothing and ticket purchas
ed by her townfolk. Miss Wash
ington of 1949 climbed aboard a
plane here last week and headed
for the Miss America pageant in
Atlantic City.
But the sniping between (he
Seattle committee and the Kelso
Chamber of Commerce, which
has been whistling for weeks over
her pretty head, continued right
up to the last moment.
A Seattle committee spokes
man said that Libby Aldrich
caused some embarassment
and "added insult to injury '
when she failed to show up for a
scheduled Interview last night with
singer lony Martin, which mem-
oers nad arranged.
It seems the Kelso Chamber
of Commerce group, which has
directed scathing criticism
against the preparations made
for Miss Washington by the com
mittee, had other plans for the
young woman before departure.
Miss Aldrich. however, left the
Seattle pageant committee a me
mento their purchased airlines
ticket which she did not use. C.
F. Lloyd-Young, financial backer
of the committee, said It will be
cashed to help pay bills of an
earlier origin.
Completely equipped by a $2.
000 fund raised by her Kelso and
Longview backers, Miss Aldrich
wore a red knit suit, white coat
and hat. She was accompanied
by a chaperone, Mrs. Max
Moore.
The Kelso Chamber had eon
tended that the wardrobe pro
vided by the pageant commitee
was "unsuitable." It also claim
ed the Seattle group reneged on
providing a cnaperone.
"I don't know whether she took
the wardrobe we provided or
not," said Lloyd-Young. (KeUo
spokesman said she did not.)
"However, everything was of
good quality and the clothing was
furnished by IS leading textile
manufacturers."
He added:
"Our only hope la that the peo
ple of Seattle and the state have
learned a lesson from this exper
ience and will properly support
the efforts of the committee next
year."
a former Washington newspaper
man and is now serving aa spe
cial assistant to Secretary of the
Interior Krug,
Pneumonia Diagnosis
Proves Steel Chain
PORTLAND, Sept. 6 (.)
A doctor told Mr. and Mrs. F. M.
Francis their 18-months-old son
had a mild case of pneumonia.
When the boy failed to respond
to treatment, the doctor made a
closer examination. He decided
to operate at once.
The "pneumonia" turned out to
be an inch-long piece of steel j
tow chain, lodged in the windpipe
where an infection started.
The operation was In time. The
boy, Frederick Moxley Francis
iv caned KicKey is nome in
good spirits.
In a glass jar on the mantel
was the chain loop, now known
to the Francis family as the
"pneumonia bug."
NAMED GUAM GOVERNOR
WASHINGTON, Sept. 6 &
President Truman has named
Carlton Skinner of Milford. Conn.,
to be the first civilian governor
of Guam.
Skinner is 36 years old. He Is
For
ops"
n Dralnbearda
See Phil Durnom
Linoleum Layin and
Venetian Blind
920 S. Main 1334-J
IF...
Yea Need
SHOP
FIMTI
Ie9le HwBrHj
N.ra Maysaf
Phana M
Appftee lervlee
See NORGE lefere You Buy
WE'RE PROUD OF:
p5
ALICE LANE
Alice (who is Mrs. Gerald Lone) is Inspector ond counter
girl. She's the one who smilingly occepts your soiled clothing ot
New Method ond presents it, cleon ond freshly pressed, when
you coll for it later. Ali e is' shown here moking a ticket on
incoming clothing. She will later inspect outgoing clothing for
perfection.
Alice has two years experience ot this type of work ond
we're proud of her record. She's one of seven at New Method
who have a grand total of sixty two years experience in the
cleaning ond pressing business. Let us clean ond press your
clothing, won't you? .
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Gaymode Full Fashioned Nylon Hosiery Is the most outstanding buy In Amer
lea today! Extra long wear because every sheer Gaymode Is all Nylon fine
knit for strength. First quality Always. No "seconds," no "irregulars" every
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midgets. Only at Penney's can you buy Gaymodes. t
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IUY 2 PAIRS
They'll more than
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OS-
AY
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because:
1. FIRST QUALITY ALWAYS.:....
checked! Carefully packaged! We make SURE yeu get satisfaction!
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3. NEWEST SHADES ... keyed to Fall '49...
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4. EXTRA LONG WEAR becoause the points
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5. LEG FLATTERY insured by the fine denier,
french heels, perfect seams, and the close, sheer knit (gouge).
6. BIGGEST VALUE for your money! Check the
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Pebble and Acorn. Sites 8'i lO'j.
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JEWELERS
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ir NEW METHOD CLEANERS
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217 E. Douglas St.
Phone 1001-R
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