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About Roseburg news-review. (Roseburg, Or.) 1920-1948 | View Entire Issue (April 18, 1928)
SIX - ROSEBURG NEWS-REVIEW. WEDNESDAY, APRIL 18. 1928. t I 1 P . 1 I) I Jir JCceaiimfaaJ Tramoroffoat wmJBEBWKER, The Great Independent 40 miles an hour when NEW bz-mtle speed later d YOU can trace Studebaker engineering genius in the New American Edition of the Erskine Six in the velvet ease with which it delivers 62-mile-an-hour speed. It is further evidenced in your ability to drive 40-miles-an-hour the first day . . . and you need change oil but once 'every 2500 miles. The exceptional performance of the -new Erskine was demonstrated when a stock Erskine Six Sedan averaged in excess of 54-miles-an-hour for 24 consecutive hours. No stock car selling under $1000 has ever equalled this record. You will find the new Erskine Six a Studebaker quality car ... for 76 years that name has stood for fine transpor tation. Drive this high quality car of low first cost and of . low operating cost. CENTRAL GARAGE 131 South Rose O. M. Berrie Roseburg, Oregon C. M. Tester VTwItflc tYi&fBfwt III" by this Nation wide Verdiict In nil 6-cvlindcr hlstorv tlmm has never been such spectacular acceptance of any car as that which everywhere greets tho new Essex Super-Six. It is out selling nil other "Sixes", and its own previous records, by such ' outstanding margins as to leave no doubt of its leadership. In some places its sales excel its former mark by 100, 200 and 300. In Detroit, for instance, where automobile values ore understood better than any where in the world, Essex sales have been greater than tho next three "Sixes" combined. Such success can only reflect an accurate and unmistakable pub lie appreciation that Essex is the World's Greatest Value Altogether or Part by Part Please Compare. All New Costly Car Details Higher radiator with vcr- Wider tlnors. for easy ebony grouping; moton entry and exit. tlcnl lacquered radiator ahuttora. t Wider, heavier fenders. r Colonial-type headlamp and aaddle-type slild lamps. , Four-wheel brakes, the type used on the most expensive can. Silenced body construction. Worm and tooth disc de sign steering mechanism. Fleet ro-lock typo of theft protection. 9 Fine tirade pnttcrned mo hair upholstery. Wider, higher, form-fitting seats. New Instrument hoard, finlshod in polished eter. ammeter, speedom eter, gasoline and oil gauges. r Steering wheel of black hard rubber with steel core, and flnger-scal-lopcdi detnil of costly car appointment. r Light, horn, spark and throttle controlaon steer ing wheel. Rubber-matted running board. SALE TO BE STAGED Announcement from the West ern Auto Supply company to the effect that their Beml-unnua! New Customer tire sale will be held from April 21 to May 5, was Riven out yesterday by their local man aar, G. M. Krell. .' In making this announcement, Mr. Krell Btaced that "the present prices are the lowe.it in the htBtory of the company and offer the great est tire value dollur for dollar of any tire ever aold by the Western Auto Blares. "This Hale is being conducted to add thousands of new lire custom ers to the long list of satisfied users. "This price reduction should be good news to car owners, especial ly at this time of the year when most car owners aro thinking of fishing trips and vacations and are beginning to outnt their cars ac cordingly. Thrifty car owners should take advantage of the sav ings offered and buy tires for fu ture use. "Last year approximately half a million Western Giant and .Wear Well tires were sold by the West ern Auto stores. These tyimo popu lar makes of tires are offered in this timely sale. They aro of fresh stock, carrying tho 'manufacturers' serial numbers and backed In every respect by our 'Good as Gold' guarantee," declared Mr. Krell. 1 Chevrolet 1927 coach. This fine small closed car for sale on very easy terms by Hansen Chevrolet Co. Used cars wit hun o. k. that counts. IMS-HUD TOLEDO, O.. April 18. (Sno- clnl) An assembly plant to tnlto care of Whippet and Willys-Knight cars on tho Pacific coast and in the inter-mountnin territory west of tho Rockies will bo opened in Los Angeles, Calif., early this sum mer, according to a .stnternent Klven out here today by John N. Willys, president of the Willys Overland, Inc.. Tho opening of this new assem bly plant has been made necessary by the growth In solos of Whippet and Wlllys-Knlght models In the territory which will be Berved 'by tills new plant. Jl This la the first plant, dovoted to the assembly of motor curs, to be opened by Willys-Overland whoso sales this year nave exceeded those of last year for the same period by 41 per cent. It comes only three months aft er the sensational movo by WlllyB- ovorland In reducing Hie price of the Whippet model to a level com petitive with Ford and ntter a rec ord of sales which lias act near standards for'tho Toledo manufac turer. Distribution of - Whippet- and Wlllys-Knlght cars on the Pacific coast is in the hands of the J. C. Louvltt Co., nnd tho present method of .handling retail nnd wholesale hnndllng of the cars will not be affected by the now assembly plant oxcopt as It will Facilitate delivery of models in the far western territories. Coach 735 Sedan (4-Door) 795 Coupe 745 (Rum6jnf30e.vro) All prices f. o, b. Detroit, plus war excise tax " Buyers can pay for cars out of Income at foivr.tr available charge for interest, handling and insurance ROY CATCHING MOTOR CO. Completely equipped machine shop for handling all classes of auto repair work. 125 N.ROSE ST. PHONE 438 ROSEBURG, ORE. IT - at these Low Prices! Jl Ride Tells a Wonderful Story . Every day, the. Bigger, and Better Chevrolet is literally selling itself to - thousands of new owners! Here are smoothness and quietness of operation never before thought pos sible except in higher-priced automo- biles! . Here are comfort -and road- ability that make continued high.;-. speed driving a pleasure! And here is : effortless control that brings an en tirely new order of motoring enjoy ment into the low-price field! : , No matter what car you may now be driving, no matter what cars you may ; have driver in the past you owe it to ' yourself to take the wheel of the new Chevrolet ... and drive! Come in today for a demonstration.' We'll gladly give you a ride as far as you like . . over roads of your own selection! .' 665 The Touring $fQC or Roadster J The CQC Coupe Zf The 4-door $Z H C Sedan ' VJ J The Sport Cabriolet . The Imperial $r7 "I C Landau g JL J Utility Truck tAQti ( Ouusti Only) f7J Light Delivery $'H C (Chaula Only) J( J All prices f.o.b.Fllnc, Mich. Check Chevrolet Delivered Prices They Include the lower hand. a ting and financing charge, available. The COACH $585 o. b. Flint, Mich. Body by Fisher i , HANSEN CHEVROLET - Rose Street Roseburg, Phone 446 Q UAL IT Y CO. Oregon A T L O W C O Our snloa rooms nro fcopt open evenings nnd Sunday forenoons for your convenience. Hanson Chevro let Co. Ub6d cars with an o. k. that I counts. ' ICE "The nutomoblle motor clubs have brought n definite nnd Rtrlk tug chant; o vhieh has Infitaeii frlemlllnotts nnd hosiiltallty Into Ihe life of tho traveler who now employs his own private mode of long distance transportation," said Dr. E. K McOnnfel, iresidt-nt or tho Oregon State Motor associa tion. In a recent nddrr&s. "To meet with a spirit of friend ship and consideration of one's ptrsonnl needs Is to eujoy evtry whero ot the basic advantages nnd pleasun?s of home," Dr. McDaniPl continued. "Failure to find thU spirit Is to experience n colorless Journey, which Is robbed of Its chief pleasure before it 1ms well bepun." Tho posfdbllltv of fostering a universal bomellko ntnimphere Is appnrent to any one who travels by automobile. The one thousand AAA. clubs over the United States form a network of "homes' to the motoring tourists, nnd nt tempt to dispense hospitality so as to make the tourist feel "at home" wherever he may be. Oregon and the Pnclflc North west are slowly but surety gaining the reputation of. friendliness, which In years to come will mnan an Increased flood of tourists who desire to enjoy the homelike at mosphere of "Tho playground of America." car" Is ease of steering. It Is easy to claim easy steering for a cur but difficult to attain it, according to Studebaker engineers. Steering gear design, tiro sizes, tiro inflatlcu, axle design are all factors that must bo properly co ordinated to achieve the utmost In easy handling. ' It la characteristic or Studobak er's scientific attitude Joward engi neering problems that fact rnthei than opinion should bo tho basis of steering gear design. To deter mine the best combination of fac tors for easy steering, engineers on Studebaker's million dollar proving ground uso an auxiliary steorlng wheel which accurately measures steering effort This auxiliary wheel Is connected to the regular steering wheel by a double acting hydraulic piston. Steering effort Is registered on a specially calibrated gauge. The rec- the merit of any change in steer ords of hundreds 'of tests made ing design and contribute to the with Studebaker built cars as well light touch with which all Stude ns competitive makes, form a basis baker and Erskln cars may be of actual fact on which to Judge j maneuvered. FOR One of th nrlmnry psnntial of wlmt D. 0. Boos, Studebaker chief engineer, rails a "veil mannered Real Service try one of our, reconditioned USED CAMS THE PRICE IS RIGHT 1925 Star coupe $250 1925 Hudson Speedster ..$450 1923 Hudson Speedster ..$350 1924 Essex conch $375 1921 Studebaker Raster.. $250 1921 Essex touring $250 1920 Hupp touring $150 Rcy Catching Motor Co. 125 N. Rose St. Phone 438 We have a machine shop equipped to do most any kind of repairing. WOMAN CHAMPION REVOLVER SHOT evti n'i s 9ir W ' iw . "Thnt's n sweet running engine, nnd tho vibration is Imperceptible," cotntnented Mrs. Edna E. Chrlstofferson, woman champion revolver shot of the world, as she stepped from the running board of a Chevrolet imperial landau in which the motor was idling, after plentifully puncturing a target at 50 yards.Thisexpcrt markswomnn Is president of the only regular organization of woman revolver shooters in the world. Mrs. Edna E. Chrlstofferson, the voman champion revolver shot of the world, has placed the stamp of her approval on the 192S Chev rolet. "That's a sweet running en sine," was her comment as she stepped from the ninnlnr? board of an im perial landau after making a good average score with her revolver at a distance of 50 yards, tho motor of the car Idling while sle was fir ing. "Tho lhratlon, if any. was imperceptible from the standpoint of a marksman. I believe I could do some good snooting from that car It it were in motion, on a per fectly level pavement." The test to which the Chevrolet was subjected took place on the Clackamas range In Oregon, a few miles from rot Hand. The compe tency of Mrs. Chrlstofferson as a Jutfiie of what constitutes a handi cap in shooting Is manifest when it is stated that she has won her laurels as an expert with the re volver not In competition with her own sex but with the best mate marksmen of the United States and Canada. Most of the matches In which the woman champion hns encaged have been staged in the North- west. In last July, at. the interna tional Individual police shoot nt Victoria, n. C she scored B2 out of a possible GO points, standing sec ond only to Reynolds of tho Seat tle poltce department, whose score was 53. This Is an annual event, and the best score made In previ ous years was 61 points. The en trants were members of the police departments of Victoria and Van couver, B. C., Portland nnd Seattle, the detective stuff 0f the Canadian Pacific railway and the Royal Northwest Mounted Police. She Is the only woman ever participating hi that yearly event. In addition to her ability with a pistol Mrs. Chrlstofferson is a" good organizer and executive. Through her Initiative the Oregon Women's Revolver Club, the first and only regularly organized body of women shooter! in the world, was recently formed. She has in duced the police department ot Portland to sponsor the club's ac- iiMiies, it neing provided with a range and accorded the services. : J- H. Young, also a!" of Sergeant world s champion with a revolver, as Instructor.