mow two ROSEBURG NEWS-REVIEW Issued Uaily ' R. W. Rates U Wlroberly ' " SUBSCRIPTION BATES Daily, per yr. by ""' Dally, ill months, by mall. . . . Dally, thr-e months, by mall Pally, single month, by mall Dally, by carrier, per mouth Weekly News-neview, 07 uin. ' Luwreu a. sconJ.claai waiter May burg. Oregon, under the Act of KOHKIiHIUi. OREGON. (HTOHKB 15. lttUI. , - FORESTRY ASSOCIATION URGES AC! ION. r a ..n.Ac r iU r!n lipptln in forests cause greater loss than rvuvugco m- - forest fires. This is shown in a report from J. t. Kimball, secre tary of Klamath-Lake Counties Forest Fire association of Klam ath Falls, Oregon, to the American Forestry association. Facts and figures as to this form of forest devastation were placed to day before Senator McNary and Representative Sinnott of Ore gon who are urged to put forth every effort for the passage of re lief measures now in congress. The report from Secretary Kimball shows that on an area of less than 80,000 acres there has been an annual loss of $300,000 for ten years. The loss by fire was 10,000,000 feet of pine while the loss caused by the beetle reached 1000 million feet. In as much as private timberland owners would be spending money uselessly if the United States government does not co-operate in fighting this pest on public lands adjoining private holdings, the American Forestry association is asked to direct the campaign for getting action through federal legislation. : Now is the time to start the warfare against the beetle, the association points out. From now until next March is the time to locate the infected trees. The limbs and main trunks can be cut down and burned. If 75 per cent of the infected areas can be treated,' the remaining timber can be protected for several years. Investigation shows the beetle can be attracted to girdled and felled trees. As a rule two or three "trap" trees to the acre are enough to get results. The pest is a borer and is particularly destructive to the tim ber in the mountains of California, northward into Washington and Oregon, and eastward into Montana. The bugs dig winding egg galleries in the bark and the result is a stripped and dead tree. ' Railroad officials and chambers of commerce throughout the infected section are urging action on the McNary-Sinnott measure. . CAUSES MISUNDERSTANDING. There's a mistake in advertising terms that causes some mis understanding. It was made years ago, before business men knew as much about the subject as they do now. They named printed matter addressed personally to the pros pect "direct advertising." . Advertisements published in news papers and magazines were called "indirect." They thought an ad was "direct" if it was directed to the home address. They forgot that it wasn't even advertising if it didn't reach the reader's interested attention. Today those definitions are exactly reversed. Newspaper ' advertising is direct, because it reaches the reader in the form in which he's ready to receive it. The other kind may be "direct" for the waste basket, but it isn't necessarily direct to the reader's mind. It may hit him right. And then again it may not. Almost every kind of advertising, each in its way, may be good when it is adapted to the work it has to do. The mailman carries some mighty effective advertising on his daily rounds for certain folks and certain circumstances. ' But for all sorts of folks and all sorts of business enterprises, there is today only one kind that is entitled to the name of "di rect." Only newspaper advertising meets every test of blanketing its field with trade-pulling publicity direct to the personal attention of every render. Perhaps the name doesn't matter much. Rut it is well not to misjudge advertising values because of adjectives that were ap plied in a former generation of advertising history. o A woman truant ollicer who had boon looking up young ab sentees found that many wore staying away from school for lack of proper clothing. Their garments were so shabby or so gro tesque that the children ran away from school rather than face their school follows. It shows the pride which is one of the strong est characteristics of childhood, yet is often laughed down or ig nored. There is false pride, bred in false standards, but children seldom suffer from that. Their pride is an honest thing which bids thorn stand fair with their ability and which makes them miserable when they can not. This sort of pride is a good thing. It and should be fostered as carefully as more vanity should be re pressed. The child must be clothed, anyway. In most cases onl a little extra time or money is needed to clothe him so that he nia be set free from torturing self -consciousness. Every child is en titled to the outward requirements the inward urge. o The American Forestry association reports that the planting of memorial trees this fall is going to break all records. The sea son has just opened. The first big planting has boon at South Rend, Ind., where the women of the county sot out trees for all their soldier dead along the Lincoln highway. It is a noble cause. In fact, it is two noble causes in one. Every soldier who laid down his life for his country deserves some living memorial, which lit erally keeps his memory green. And every tree is more than a monument, befitting the living while it honors the dead. Trees pre usually set out in the spring. The fall is a bolter time, for the roots become firmly established during the winter and growth starts earlier in the spring, i. . . o There is only one source -of pleasure that never grows stale and it is the help you give to others. . . . o You can teach a parrot to talk, but not to think. All gossips are the aame way. . , . . . . Except Sunday. Bert O. Bate .14 00 . 1 00 . 1.00 . .60 . .to 1.00 ' - il. 1920. at the poatSIllce at K March I. 1ST. associates in appearance and is based on innate self-respect of self-respect. God gives him flbruneflbfcMn's ft xn Sales GOOD EVENING FOLKH I The pessimist Isn't as nnroerotu aa be seeins. Three frogs croaking In pond make more noise than the water that turns the mill wheel. I ' The period of normalcy wi'l never be reached until the town cut-ups I quit cracking Jokes about Gardner aiu! Arbut-Me. The Eugene Register In an edi torial asks this: "What will Kose burg do for diversion when Uie Hruintlold trial Is disposed of'."' The taxpayers will have plenty 61 diver sion for some months to coin in paying for the trial. 9 IjONGH fob a lark. "1 don't love birds," Bald Bill Hollow, "But I'd like to Get a swallow." "The people may not forgive yon but the l-ord will," is the cheerful news contained In a letter to ye ed, of Prune Piekin'i today. s Peeping Toms don't have to bang around the windows any more. HOOP! HOOP! FOK R. H. 8. Breathes there a man with soul so dead Who even to himself lias said This youngsters' nonsense must be dropiied. These high school rallies must be stopped. I 1 ui.h lhiN Iw. trn mnt-lr lilm Wf.ll. He is not fit to ever dwell With human beings who can see 1 The young folks happy and carefree. Give thoui the Joy thai tttxl Intends , For happy young things. Iet them slug I And yell and have their little -filet?. On with the noise, let joy be uncon lined. Don't make the It. H. 8. a steady grind ; Be young, you sore heads, and you soon will see Just pleasure In the high school jubilee. ft Judge Qulne savs Ills Idea of wast ed effort Is a girl In a short skirt powdering her nose. "Willie, If you cat any more you'll bust." "Alright, mother, give me another piece of pin and get out of the way." The road to hell Is iiaved with good I ........ t l . . A I l:. .... I. street hasn't even that kind of pave ment. ft Ye ed. of Prune Plrkln's noticed a reiKirt of the llrumfleld trial prlnt- I ed In a weekly paper and Judging from the report the trial Is causing , no more furore here than a dog fight. All we aay Is- we've never seen men, women and children line up for hours to get to a dog fight, ft ft ft When a shrewd attorney gets hold of a $100 per day witness he can make him look like 80 cents. I ft ft ft ' The worst of It is, when your sins Hud you out you are usually all In. I ft ft ft Ilidja ever go Into a restaurant and order hot cakes and then cut In to one of 'em and watch the butter , mil out? ft ft ft Who remembers when Bill Cat-dwell lister sit and whittle on a pine sllrk during a trial? ft ft ft We'll bet there's many a dirty dish In the sink these days. ft ft ft Just after you get the Ice bill for the summer settled up, the fuel man Is knocking at the front door, ft ft ft BY THK WAY Better order that Prnne firkin's Winter Annual right now. The mail ing list Is gettln' pretty long and you'd better send In your name If you want a giggle volume of Prune Plckln's. Oliey that Impulse. ft ft ft I.AFK PERKINS HKZ: "I don't know which is the worst Iielu' on a Jury or hcln' In Jail." Save on your children shoes at the Booterle. ORKEN. the tire man, halt soles rubber boots. MICKIE SAYS f -fVlcOC Mirf via ume ccuee GvcnuG ore Be cut. voub. j PW6B TOP6 TV4M4 TVSfcBS 61 OeiW PtEMtD vjweu Nooa euoen stops, Fwrwf me FEU-tR IS TO EMLPiMC oOW ( V &3 J is tu Iran 4 99 T3 Cwe th y Sr aii , Y7hVkno;kmg'' some man get u make tKem -famooj and rich. ho An Tear seiaomi do them, right ffiiAU fashion comeback. The greatest crime ia the world is war, even, if it sometimes seems a Heismg, (5) If yoo have never made a Serious mistake, the crtances are yoo have much or anyiama. A committee is 8-it u fhe thin.6 0 HEZ HECK AJtOUNU THE TOWN ft Returned Here 8. J. Jones arrived home yester day frrsu tJlleiKlido where he has Deen attenuuig to Dusiness matters. Oier from Oukland Belle Bridges and Alice Easely, of Oakland, apt-tit. Thursday In town shopping and visiting with friends. Arrives from Glcnttnlc Mrs. Roy .Kenny arrived on yes terday afternoon' train from Glen dale to visit with friends. Over from Kutherlln Mr. Van AusMn of Sutlierlin sicnt Thursday In this city attending to buelnesa matters. Here from Wilbur Mrs. J. G. ltussell of Wilbur spent Thursday In this city attending to buslnaas mutters. Here from Ounas Valley Meade lirown or Camas Valley spi nt Thurailay In town shoipiug and visiting wilh friends. Over t.otii Winchester Mr. and Mrs. Woody of Winches ter spent Thursday In town shopping and attending to business matters. Here from Onkhuiil W. W. Morse, of Oakland, spent Thursday in town attending to busi ness matters. Over from Onkhind- W. O. HrtdKiw spent Thursday town from Oakland attending business matters. Here from Glcndnlc Mr. and Mrs. W. D. Dwlght of GlemUite nvnitt Thursday In town at tending to business. IIImiiInmnI from Hospital Mrs. II. Horn w ho has been In the Mercy hospital left yesterday for h home In Glcndale. Here from Myrtle (Yeek 11. A. Adams of Mrytle Creek spent Kliday in town attending to business. lieavea for Oiiklund Mrs. U H. SmUk loft for Oakland alerlay afternoin to visit with Mrs. Gruhbe of Uiat city. Over from Winchester J. R. Wheeler of Winchester spent the day In town attending to busi ness matters. Here from (ili.h V. A. lhKanl of nilde sient the day In town attending to business matters. Here fretn Mslem V. I,. Urn kit of Salem Is a bnal ness rtattor In this city for a few days. Relumed From Mcdfonl Chief of Police Dave Shamhrook returned Thursday nlsht from Mer ford. wbere he has been attending to business matters. 0 ' -Get your rubber footwear at the Wateria ftood a -i th.rti irt -4 if plays hob tn- M N-l'C-ix 1 Bootarta, Q-Pi o-IM- rJe styles are dg never Cans arrangement is ddlaved.. , , A Ijctivet for (VMrallis Roy Bailey of Oils city left yes- t rday afternoon for Corvallis where he has accepted a position. I.ctivcs for Her Home ',. Jees Patrick, who has been visiilnn in California for some time ift yesterdoy morning for her home in Detroit. Here From Portlnnd Tom w. Gerlier or the Arcady Co. In Portland, who has been attending to business in this city loft for hunt on the north Umpqua for a week or ten days. Wet weather Tie. shoes at the Bool' Mrs. Brand Meets Singer In Portland Many Roseburg people have been interested in the announcement thai Marie Sundelius, soprano, and Nl cola Zerola. tenor, both of the Me tropolitan Opera Company, are to Kive the opening concert of the El- wyn Artist Serlcw at the public au ditorium at Portland tonlKhl be cause of the Informal program given oy Madam Sundelius at the home of Mrs. Charles A. lirand at the Ov erland Orchards eonie time ago. Dur ing the ifk spent In Knseburg the sinner ninne. a great many friends. Mrs. Brand and Marie Sundelius have been life-long friends having bosun their music work together as seiiooi girls In IVoston. They arang ed to me.4 at Portland Thursday evening and visit together nntil Sun day afternoon. In commenting on the coming of the slncer to Port land the Portland Telegram says: "Marie Sundelius, prima donna foprnno of the Metropolitan Opera i ompnny Is held up to the world by Antonio Seotu as the only prima donna that displays neither the tra ditional temper nor temperament. "Tho first experience of her era- rlousness was in the hegining of the lour of the United states when a minor song bird In the company de- vt-mpcil a severe case of tempera ment because a compartment had not been provided for her. Miss Sun delius. hearing tho disturbance, smoothed out the situation by giv ing up her compartment to the Iras cible singer. "Thereafter she endeared herself to the whole company by cheerfully offering to sulwtltute on a moment's notice If another singer were 111. by never complaining aliout the Incon veniences f touring or lamenting that she did not get suffleient win dow card and poster advertisement 'Scottl declared that Miss Sundel ius was one of the hits of the Seoul tour and said that It was a delight ful experience lo rind a prlmn donns who could 'make good and be good at Uie same time.' " Shoe repairing that's different at the Booterle. OR KEN", the tire kinds of tire work. man, does all Be sure of rerfeel fnting shoes. Shoes that satisfy and fit your feet at the Booterla. s :, M New , H Mf DRESSES IJ AniVmS alm0$t I 1 uUY-" ' ready for you in an I . the favorite materials I J nV ALSO I r&f - Palmer Coats I 1 Jjj Modart Corsets I JuT rj Perrin Gloves I (j (i Burchards i i AROUND THK TOWN : Iskliig Here Archdeuoou Chambers Is In city visiting at the M. E. Riltw home. Here from Drain Mtss Jane Walker of Drain spent the day In town shopping. In from Brock way "Mi. I. 11. N'iehoU; of Brock way. Bpent the day In town shopping and attehding to business. Will Arrive from Portland Mrs. A. C. Spences of Portland ar rived in this city today to visit ac the home of Mrs. Millard Meredith. Returns from Medford il. A. Ketton of this city returned from Medford where he has been at tending to business matters. In from Winstoiis 1 1 . .... (IrciA.n an A nttfa nnent the day in town shopping and attending j to business matters. In from Comas Valley H. Irfmhare of Camas Valley spenl the day in town attending to busi ness matters. Here from Camas Valley ..Mrs. F. F. N-rhr-r of Camas Valley eoent the day in town shop ping and visiting with friends. I Over from Drain Cordelia Butler of Drain spent the I day in town shopping and attending' to business matters. Ienves for Portland- Mrs. G. B. Wallace of this city will leave this evening tor Portland for a few days to attend to business matters. Invitation Concert HELEN GLARK,Contralto,ond JOSEPH PHILLIPS, Baritone This notable musical event is primarily an invitation affair. A few reservations are available for public distribution. Music lovers can obtain these tickets without charge, by applying immediately to this store. The popular artists appear at Presbyterian Church Monday Eve., Oct. 24th In addition to sin(?injr several groups of sonjfs, Miss Clark and Mr. Phillips have consented to compare their art with its Re-Creation by Mr. Edison s new phonograph. Thomas George, pianist, will assist. Ott's Music Store ItOSKBl R1, , ORrXiOX. Ift for Mr'(le Creek Mr. and"Mi. 0. M. lilancy of this city loft last evening fir Mrjtl Creek to spend a few days visltlM with friends. InlStKljga MavbeJle Miller nrrivw1 U city !nvt evening from Eugene to ftliend the week end visiting with her father. Dr. K. L. Miller. GranteO Divorce A divorce was granted to Mildred Hughes from Brian Hushes on th grounds of cruel and Inhuman treat ment, In the Portland courts. They were former residents of this My. Leaves for Home Mrs. Julia Dudgeon, of Orandeer, Ohio, who has been visiting at rfa home of H. B. Church of this city, left for her hone this morning. Relirns from Los Angeles R. II. Grtnstoad of this city tnd Frof. Lee -of Drain returned Friday from Los Angeles, where Uiey bavt been visiting for the past month. Mr. -Orlmstead and Prof Lee mads the trip by auto. Receives Bounty A $l!i bounty was paid for the covote hide which was on display la this city yesterday. The copote wai caught near Calapoola with the Hall and Colls hounds. It had beea killing turkeys for some time in that section. o Goodyear Tire Service. Ford. Carage. LADIES AND GENTS Soft and stiff hats cleaned and re shaped, any style. Panamas bleached, using no acids. Jack Carlisle, prac tical hatter. Koseburg Cleaners, next Liberty Theater. c Grey Suede strap pumps, 14.95, nt the Booterle.