Sergio
Ortiz
Continued from page 5
very day. I only owe him about $3,000 ,
now. For the first year and a half, two
years, I didn’t make a dime. But I
checked in with him every month.
Now he looks at me and he says, “I
knew you’d do it!” and now I’m do
ing really well.
WH: How did you get to this point?
SERGIO: A lot of it has to do with my
personal tenacity. You have to keep
believing in yourself. You can’t ever
doubt. If you ever doubt yourself,
you’re going to fail. The way I got
dors to open up was by calling every
body every day, three times a day. I’ts
the squeaky wheel that gets oiled,
okay? After awhile they said, “Let’s
give this guy something to get him off
our backs.” Of course, they gave me
little jobs at first, and that was under
standable. When something small
came in, they’d say, okay, let’s give
it to Sergio. As time went on the jobs
got a little bit bigger, as I was win
ning their confidence. I just had to
keep it as clean and as honest as I
could, and maintain my integrity at
all times. People don’t see it at first,
but after awhile people pick up on it.
Once they see that, they say, “Hey,
this person’s solid. This person’s hung
in there long enough. They really
want to do this.” And that’s what
happened.
WH: So where are you now?
SERGIO: Well, it used to be that I had
to call everybody. I don’t call anybody
any more. Everybody calls me. I’m
really flattered. But I don’t let my ego
run wild with that stuff. I’m just
grateful that people think enough
about me that they call me. Whenever
I’d get a job that was too big for me
I’d tell them, and they'd respect that.
But it infuriated me, so whenever I
made money I’d pour it right back into
the business. That is my sacred tem
ple, in which I have to perform to
please people, to give them what they
need. Whatever it takes to make that
temple work is what I’ll do. Every
dime I got, I put it back in there to
make it a better studio, so I didn’t have
to say to somebody, “I can’t handle
that job.”
WH: Who are you shooting for now?
SERGIO: I get hired by a few agencies
in town. One of the first agencies that
really opened the doors for me was
Funk and Associates. They gave me
some little things to do, and now I’m
doing big things for them. One of our
accounts is Whittier Wood Products.
Another is this grain mill. They’re go
ing to be one of the largest millers of
oats in the world. I’ve been shooting
for Weyerhauser, and they’re very
pleased with my work. I have a lot of
computer firms I do things for, like
PressPoint Systems and Versa Logics.
WH: What’s been particularly
frustrating, and particularly reward
ing, for you?
SERGIO: The most frustrating thing
was people not giving me the loan I
needed at first. Also, people not
trusting me at first. People were really
hesitant, and that’s what that first two
years was all about. I understood it,
though, and now the rewards are in
credibly big. Those same people who
were hesitant about me at first are
now really open to me, and very sup
portive. That outweighs the negative
parts by a lot. I feel like I’ve got it
made in this town, and I feel really
happy and grateful that those people
were willing to give me that support.
To advertise
call 484-0519.
Shop the Campus Stores
—avoid the hustle, bustle, crowds & chaos
ANO
City.
skchy
(MT
NEx
c
Grand Opening
\ SALE
) continues
' 50% OFF
Sweats $6.99 Tights
877 E. 13th Ave.
(next to U of 0 Bookstore)
a
342-6375
P
vebaLPoWER
BICYCLES
On Campus
FREE
KRYPTONITE LOCK
with every bike purchase
Value $23.00
Next to U of O Bookstore
343-2488
Glasses/Contacts/Exams
□ Complete eye exams featuring computerized
state-of-the-art equipment.
□ Specializing in contact lenses including tinted,
bifocals. gas-permeable, extended-wear
and lenses for people with astigmatism.
□ Same day fit in most cases. Over 3000
contacts in stock.
□ Over 1500 Frames on display - From
designer to classic - Polo.
Calvin Klein, Alfa Romeo, Liz Claiborne
London Line, Silhouette and more.
□ All repairs done here.
□ Sunglasses - Vuarnet, Serengeti,
Revo. Rayban, Polaroid and more.
COMPLETE LAB ON PREMISES FOR-FAST SERVICE
Free
Parking
In Back
rainbow
optics
“I 343-3333 —
766 East 13th Street 1
I
nouur.
ONE BLOCK
FROM U of O
Hours:
Mon.-Sat.
9am-5pm
Richard Greene □ Jeffrey A. Morey, OJ). □ Paul F. Roline, O.D.
Have a Happy Holiday!
2222
Open
24 Hours
kinkos
Great copies Great people
860 E. 13th
344-7894
1 t
1 t
• u
V
(TBARS
professional hair supplies
and hair salon
I
I
I
I
I
your
choice of
three offers
• $2 off a haircut
or
• $5 off a perm
or
• $1 off any purchase
of $5 or more
I
I
I
I
■
• one coupon per person per visit
• not good with any other offer
• offer expires 1/6/88
■
1233 Alder 344-2447
EUGENE’S
FALL CREEK BAKERY
881 E. 13th next to UO Bookstore
M-F 7:30-6, Sat 8-3
★ Gift Certificates
* Christmas Cookie Assortments
packaged with ribbon—3 sizes
★ Festive Holiday Tortes & Breads
* Fruitcakes—premium dried fruit
soaked in rum. No candied fruit..
id
10% off total purchase
if you mention this ad.
A
Open 'til 3 pm Dec. 24
Call ahead to order
484-1662
Records, Tapes & CD s
886 E. 13th—Across from U of O Bookstore
345-1010
r coupon
ONE DOLLAR OFF
any album, cassette, or compact disc
priced over $5
COUPON 1
Not good on sale priced items. No other coupon or discount offer
may be used with this coupon to purchase the same item.
Expires January 6, 1988
Great Gifts
at both our stores
Art Store
25% off Dahle paper
cutters
25% off Portfolios
Bondstar • Pressbook Pratt
Airbrushes: 15% off
Iwata • Paasche
• Olympos
Drawing Tables
Alvin Opal and Spacesaver
$99.95
20% off Opaque
Projectors
t Frame Shop
' 25% off
Nielson Fascia Frames
metal ready made frames
with glass
Nielson Metal Frame ,
Kits and /
Portal Posters /
20% off our I
selection of framed I
posters I
Oregon Art Supply
Main store
776 E. 13th
683-2787
Free Parking
Frame Shop
720 E. 13th
683-1323
