12 Wednesday, September 9, 2020 The Nugget Newspaper, Sisters, Oregon Sisters Folk Festival has deep roots By Jodi Schneider Correspondent An Indian poet once said, “The greatness of a culture can be found in its festivals,” and here in Sisters you don’t have to look far to find that greatness. Birthed 25 years ago, Sisters Folk Festival (SFF) had humble origins as a one- day music event with just a few hundred people attend- ing at the Sisters Middle- High School (now the mid- dle school). In 1995 the seed for the festival was planted when two local musicians, Dick Sandvik, then owner of Paulina Springs Books, and Jim Cornelius, then an employee at the bookstore, started kicking around ideas of how to figure out a way to extend the shoulder sea- son by having an event that would bring people to town. Cornelius said, “There wasn’t a lot happening in Sisters after Labor Day and the tourist traffic dried up. The idea was to enhance economic vitality by bring- ing people to town later in the season. Originally the first couple of folk festi- vals were held at the end of September.” Cornelius and Sandvik found common ground in their taste for music. “Jim and I discovered we liked the same kind of music,” explained Sandvik. “And we were not find- ing that kind of music any- where here. You’d have to go to Portland to find it. It was what they call Americana now, but it was a blend of folk music and country and bluegrass and gospel. We played guitar together quite a bit and decided that we wanted to come up with a music event that served as a cultural purpose too. We thought a modest folk festi- val might have a chance to succeed.” Cornelius added, “We both really believed strongly in the power of music to bring people together.” They ran SFF out of the office of Paulinas Springs Books with Sandvik’s wife Diane Campbell at the helm behind the scenes. “We probably would have never succeeded, but for her,” Sandvik said. Sandvik said, “We pur- posely started very small because in part we didn’t know much, and we didn’t have a huge budget. We couldn’t bring in much Sisters Folk Festival co-founders Dick Sandvik and Jim Cornelius. talent of national or even regional claim. So, we settled on a handful of artists.” Cornelius noted, “It was a one-day deal, and it was all regional artists.” The Sisters Sound Check Band, which inc luded Cornelius and Sandvik, along with Doug and Phyllis Sokol, opened the first event and Peter Yates, an Irish balladeer from Vancouver, Washington, was the head- liner and closed the festival. Sandvik said, “We mud- dled along trying to get What’s Cooking? TAPAS, FLATBREADS & DINNER SPECIALS… TRY OUR PAELLA! Camp Sherman Dine-In, Outdoor Seating Tues.-Fri., 3 to 8 p.m., Sat., Noon to 8 p.m. 391 W. W Cascade C d Ave. A | 54 541-549-2675 4 1 549 2675 corkcellarswinebistro.com Open Wed.-Mon., 1 to 9 p.m. 541-595-6420 sponsors and talked to Ed Fitzjerral of Metabolic Maintenance — he still owns Metabolic Maintenance — and he said he would give us a thousand-dollar spon- sorship for our festival if it would be used for a song- writing contest.” SFF incorporated a song- writing contest, publicized it and sent 200 flyers to music PHOTO BY LYNN WOODWARD stores throughout the region. The festival received over 40 entries. Brad Tisdel, now the creative director for SFF, was one of the top-10 finalists. Sandvik said, “After the first festival, I got together with some friends, and they said ‘It was so simple, small and intimate, don’t change a thing.’ So, Jim and I changed everything the next year.” See DEEP ROOTS on page 13